Serving Up Hope: How Yum! And KFC South Africa Are Tackling World Hunger One Meal At A Time

May 28 was World Hunger Day, an observance supporting efforts to address food insecurity around the world. Feeding communities is foundational to the way Yum! Serves Up Good everyday – as a matter of fact, Yum! has donated more than 215 million pounds of food to those in need since 1992 through efforts such as Harvest.
KFC South Africa's Add Hope program is one example of how our brands and markets are making an impact in their communities. Statistically, one in four South African children experience severe food poverty, placing them at risk of life-threatening malnutrition. KFC's goal is to help feed these children so that they may have the opportunity to learn, grow and thrive. Since launching 16 years ago, the Add Hope program has provided meals for 1.2 million children in South Africa, collecting over $66 million through guest donations and sales, averaging more than 133,000 meals served daily to children in need.
Read more about how this team is tackling world hunger, one guest check at a time.

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