China Tobacco Market Sales Data 2020-2024 & Forecasts To 2029 - Market Sees Modest Retail Sales Growth Amid Premium Brand Shift

(MENAFN- GlobeNewsWire - Nasdaq) In 2024, China's tobacco market saw a moderate retail sales boost due to premium brand shifts and higher unit prices. Stricter regulations and a move towards reduced harm products are reshaping the market. Smoking rates fell to 24% amid rising health awareness. The Tobacco in China report covers market sizes, trends, and forecasts to 2029.

Dublin, July 02, 2025 (GLOBE NEWSWIRE) -- The "Tobacco in China" report has been added to ResearchAndMarkets.com's offering.

The Tobacco in China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
In 2024, tobacco in China registered a modest increase in retail sales value, driven by rising unit price and a shift towards premium cigarette brands. Stricter regulatory measures and evolving consumer preferences in favour of reduced harm products are gradually re-shaping the tobacco market in China. Smoking prevalence continued its downward trajectory in 2024, reflecting rising health awareness and changing social perceptions, dropping to 24% of the adult population in 2024 from 26% in 2019.
Product coverage:

• Cigarettes
• Cigarettes (Illicit+Legal)
• Cigars
• Cigarillos and Smoking Tobacco
• E-Vapour Consumables (Illicit+Legal)
• Smokeless Tobacco
• E-Vapour Products
• Heated Tobacco

Why buy this report?

• Get a detailed picture of the Tobacco market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market's major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.

Key Topics Covered:
EXECUTIVE SUMMARY

• Tobacco in 2024: The big picture
• 2024 key trends
• Competitive landscape
• Retail developments
• What next for tobacco?

OPERATING ENVIRONMENT

• Legislation
• Legislative overview
• Legislation Summary at a Glance
• Minimum legal smoking age
• Smoking prevalence
• Tar levels
• Health warnings
• Plain packaging
• Advertising and sponsorship
• Point-of-sale display bans
• Smoking in public places
• Low ignition propensity (LIP) cigarette regulation
• Flavoured tobacco product ban
• Reduced harm
• Vapour products

PRODUCTION/IMPORTS/EXPORTS
CIGARETTES IN CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS

• Premiumisation counters the downward trend in smoking prevalence
• CNTC holds majority share benefitting from monopoly status
• Small local grocers lead distribution as tobacco specialists gain traction

PROSPECTS AND OPPORTUNITIES

• Moderate growth expected for cigarettes in China
• Polarisation of consumption is likely to intensify over the forecst period
• Flavour capsules and slim variants set to drive growth

TAXATION AND PRICING

• Taxation rates
• Average cigarette pack price breakdown
• Average Cigarette Pack Price Breakdown: Brand Examples

CIGARS, CIGARILLOS AND SMOKING TOBACCO IN CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS

• Affluent consumers drive demand for cigars
• China Tobacco Sichuan Industry Corp dominates cigars as premiumisation drives category growth
• Tobacco specialists is the dominant channel thanks to curated in-store experience

PROSPECTS AND OPPORTUNITIES

• Cigars to grow marginally over the forecast period driven by product innovation
• Standard cigars will remain dominant outpacing small cigars

SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN CHINA
KEY DATA FINDINGS
2024 DEVELOPMENTS

• E-vapour products in China continue to contract amid ban on flavours
• RELX Technology Co Ltd maintains leadership due to innovation in compliant products
• Tobacco specialist stores remain dominant channel in post-regulatory landscape

PROSPECTS AND OPPORTUNITIES

• E-vapour products to face sustained downturn amid regulatory shift
• Innovation in e-vapour products will centre on compliant products
• Tobacco specialists to remain dominant in e-vapour distribution

CATEGORY INDICATORS

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