(MENAFN- PR Newswire)
LONDON, May 26, 2023 /PRNewswire/ -- Sports.com
have
today
announced
that
prominent
Saudi businessman
and senior
executive
Majed
Al Sorour
has been appointed as President.Mr
Al
Sorour's role
will
include investment
strategy and
execution
as
well
as strategic
communications
and
investor
relations.
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![Majed Al Sorour]( "Majed Al Sorour")
Majed Al Sorour
Mr Al Sorour is a worldwide businessman and entrepreneur with a reputation for identifying performance potential in growth focused businesses. He has a particular interest in the sports and technology industries. Football was a key part of his youth, competing at a professional level for Al Nassr Football Club, before later serving as a director. On special request, Al-Sorour was appointed as CEO of Golf Saudi in 2018; as one of many transformative catalysts for Vision 2030, overseeing the development of a multi-billion-dollar investment in the development of the sport and its correlating commercial opportunities. Al-Sorour was also the driving force behind LIV Golf, acting as Managing Director from its inception to the end of the first season and successfully creating a team franchise model in the world of Golf. His disruptive strategies achieved the vision of making Saudi a global destination for golf, creating new business models in the process. As Director of Newcastle Football Club since their acquisition in 2021, Al Sorour took the team from close to relegation in the English Premier League to one of the top 5 teams, working closely with the entire organisation from the outset to build what is now one of the most valuable franchises in the EPL.
Sports.com is creating the ultimate fan engagement experience in sport, all from one immersive platform. Sports.com are committed to pushing the boundaries of technology to deliver unparalleled fan interactivity and
engagement, offering one central platform where users can participate, compete, and connect in virtual environments that mirror the excitement, energy, and passion of real world sporting events. Fans will enter a fully immersive world across extended reality, gaming, live commerce, media player and original content.
Additionally, Sports.com, via
its ventures
division, has
a focused
strategy to
make majority
and
controlling investments into sporting teams, clubs, leagues and
commercial
rights holders across the global sporting landscape. The primary investment focus will be creating a portfolio within football, motorsport, boxing, cricket, e-sports and other related sports assets.
Mr Al Sorour commented, "I am delighted to be joining Sports.com at such a pivotal time in their growth. I see the potential for Sports.com to use transformational technology to change the way fans interact with sport, creating an engaged global community that has never been achieved previously".
Sports.com
Vice-President
Matthew McGahan
welcomes
Mr
Al
Sorour, commenting,
"Sports.com
will
create
the
ultimate world of fan engagement in sport, via our platform and investments, and the business will benefit hugely from Mr Al Soruor's experience in challenging traditional boundaries to create better sporting experiences for fans."
About
Sports.com
Sports.com is a fully immersive platform using transformational technology to deliver unparalleled fan engagement in sport. Our fans participate in live sporting events, access exclusive content, engage in gaming experiences, and interact with other fans and athletes in our virtual environment that mirrors the excitement, energy, and passion of real world sporting events. Through this comprehensive integration, we redefine the sports entertainment landscape, creating a vibrant and inclusive sports community.
For
more
information
visit
sports.com
Photo:
SOURCE Sports.com