False Eyelashes Market Overview

Global False Eyelashes Market Size, Status, and Forecast 2023-2030. In-depth research accumulated to offer the latest insights about acute features of the global False Eyelashes market. This report provides a detailed overview of key factors in the False Eyelashes Market and factors such as driver, restraint, past and current trends, regulatory scenarios and technology development. The impact of the COVID-19 outbreak on the industry was fully assessed. Fully risk assessment and industry recommendations were made for False Eyelashes in a special period. This report also compares the markets of Pre COVID-19 and Post COVID-19. In addition, research considers the impact of the COVID-19/Russia-Ukraine War on the regional economy.

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More and more people want to look better with makeup, cosmetics, and other beauty products, so the market is growing. Also, the market is growing because fashion is changing, more people care about taking care of themselves, beauty experts are learning more about eye products, more people are living in cities, and social media influencers are promoting eye products. The main thing holding back the market is that eyelashes made with formaldehyde compounds can cause eye infections and injuries. Global market growth is hard because there is a lot of competition from local businesses and because governments limit what can be imported or exported.

False eyelashes are worn by women (and sometimes men) to make their upper eyelashes look fuller. False eyelashes come in packages with a bunch of single lashes, groups of lashes, or lash strips. You can use single lashes or groups of lashes to get a certain look in thin spots or on the outside of the eyelid. False eyelashes made of real hair can be put on by a trained beautician. They are usually made to last a few weeks.

Social media influencers have been a big part of how companies build their brand image with buyers. A lot of famous people on YouTube and Instagram promote these products and show how to use them properly. For example, Lashify mostly advertises its false eyelashes on social media. Several big companies in the beauty industry rely on social media influencers to get the word out about their products. For example, Estée Lauder spends about 75.0% of its marketing budget on people like this.

Some of the key players profiled in the study are
American International Industries (California, U.S.), Kiss Products Inc. (Washington, U.S.), Qingdao Lashbeauty Cosmetic Co. Ltd. (Qingdao, China), Royal Korindah (Central Java, Indonesia), TGP Growth II Management, LLC (Texas, U.S.), L'Oreal S.A. (Paris, France), LVHM (Paris, France), Shiseido Co. Ltd. (Tokyo, Japan), Qingdao Eunice Cosmetics Co. (Qingdao, China), SY LASHES (Qingdao, China), Miranda Lashes Inc. (Qingdao, China), Ulta Beauty Inc. (Illinois, U.S.), and Others.

Industry News:

• In November 2021: Glamnetic, a beauty products maker, launched 'the Glamnetic Birthday 2.0', a line of eye care products such as a double-sided eyeliner and a huge collection of bold & fabulous lashes in the U.S.
• In July 2021 – Becky G artist-owned Tresluce Beauty brand partnered with Madeby Collective, a beauty brand, to launch eye makeup products, including eye shadow palette, eyeliners, and fake lashes for the Latin American community.

False Eyelashes Market Segmentation:

By Product Type:

• Strip Lashes
• Individual Flare
• Individual Single
• Others

By Material:

• Human Hair
• Synthetic Hair
• Others

By Distribution Channel:

• Hypermarkets & Supermarkets
• Specialty Stores
• Online Stores
• Others

Region Included are: North America, Europe, Asia Pacific, Oceania, South America, Middle East & Africa

Country Level Break-Up: United States, Canada, Mexico, Brazil, Argentina, Colombia, Chile, South Africa, Nigeria, Tunisia, Morocco, Germany, United Kingdom (UK), the Netherlands, Spain, Italy, Belgium, Austria, Turkey, Russia, France, Poland, Israel, United Arab Emirates, Qatar, Saudi Arabia, China, Japan, Taiwan, South Korea, Singapore, India, Australia, and New Zealand, etc.

The Asia-Pacific market was worth USD 0.47 billion in the year 2020. Asia-Pacific is the biggest market in the world because China and Indonesia have a lot of factories that make eyelash products, which increases the demand for them. Official data from the Government of Pingdu in East China's Shandong Province, People's Republic of China, shows that in 2018, false eyelashes made in Pingdu, China, were sold around the world for more than USD 610 million.

Also, people in Japan and South Korea spend a lot of money on beauty products, which brings in a lot of money from the Asia-Pacific region. Information from the Japan Cosmetic Industry Association shows that a Japanese household with two or more people spent USD 349.75 on cosmetics in 2019, which is up from USD 322.55 in 2018.

Celebrities and lash companies are always trying to get the word out about their products so they can make more money in the U.S. and Canada. This makes the North American market for fake eyelashes grow faster. In May 2019, Kim Kardashian and her husband Kanye West celebrated their fifth wedding anniversary by putting out a makeup line called“Mrs. West Bridal.” In the set, there are liquid lipsticks and fake eyelashes. People want fake eyelashes that look expensive, which will also help sales in North America.

The fake eyelash market in Europe is mostly driven by the fact that people in the U.K., Italy, and Spain like to buy fake eyelashes made of high-quality materials. Most of the growth in South America's market is due to changes in beauty and grooming fashion in Brazil. The Middle East and Africa market is also growing because more Africans are learning about the different kinds of makeup that are available.

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Table of Content of False Eyelashes Market:

1: Introduction, market driving force product Objective of Study, and Research Scope of the Global False Eyelashes market (2022-2030).

2: Exclusive Summary – the basic information of the Global False Eyelashes Market.

3: Changing Impact on Market Dynamics- Drivers, Trends and Challenges & Opportunities of the Global False Eyelashes; Post COVID Analysis.

4: Presenting the Global False Eyelashes Market Factor Analysis, Post COVID Impact Analysis, Porters Five Forces, Supply/Value Chain, PESTEL analysis, Market Entropy, Patent/Trademark Analysis.

5: Displaying the by Type, End User and Region/Country 2017-2022.

6: Evaluating the leading manufacturers of the Global False Eyelashes Market which consists of its Competitive Landscape, Peer Group Analysis, BCG Matrix & Company Profile.

7: To evaluate the market by segments, by countries and by Manufacturers/Company with revenue share and sales by key countries in these various regions (2022-2030).

... To be continued

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