Tuesday, 02 January 2024 12:17 GMT

North America Hair Colorants Market Rising Trends, Demand and Scope 2020 to 2023 | Procter & Gamble, L`Oreal S.A., Combe Incorporated, Revlon, Inc.


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The North America Hair Colorants Market research report aims to provide an unbiased and a comprehensive outlook of the North America market to the readers. Analysts have studied the key trends defining the trajectory of the market. The research report also includes an assessment of the achievements made by the players in the Hair Colorants Market so far. It also notes the key trends in the market that are likely to be lucrative.

The Hair Colorants market was valued at USD 1.04 billion in 2017 and is expected to grow at a CAGR of 25.1% during the forecast period (2018 - 2023), to reach USD 3.97 billion by 2023.

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Companies covered:

Procter & Gamble, L`Oreal S.A., Combe Incorporated, Revlon, Inc., Henkel Ag & Co Kgaa and other for more company coverage please register for sample inquiry.

Market Overview

The North America Hair colorants market is expected to reach USD 2.91 billion by 2023, witnessing a CAGR of 3% during the forecast period. Mexico is the fastest moving Hair colorants market in North America. North America hair loss treatment surpassed a volume consumption of 435 million units in 2017. Increased aging population and rising hectic work style resulting in stress are the primary factors driven the market growth.

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Competitive Insights

May 2018 – L''Oreal finalized the acquisition of Pulp Riot, which is a professional hair color brand launched by David and Alexis Thurston in the US. Pulp Riot which launched in 2016 had net sales of US $ 11 million in 2017. Salon Centric is the largest distributor of the brand which operates in 48 states. The brand later on expanded to the international markets.

Aging Population Fueled the Hair Colorants Sale

The US contributes to the largest elderly population in the region with a median age in the country increased to 37.9 in 2017 as compared to 28.1 in 1970. The population of Americans age 65 or older is expected to be doubled from 46 million in 2016 to 98 million by 2060. The population of non-Hispanic white is expected to decrease by 24% from 78.3% in 2016 to 54.6% by 2060. Also, the shifting trend of young population to other countries in search of good opportunity will lead to a rise in aged population. In 2014, about 15% of women aged 65 or above were working labor force which is expected to rise by 2022. The rise in the aging population is driving the sale of hair colorants to cover grey hair as well as for fashionable hair look.

Mexico is witnessing the fastest volume CAGR of 4.9% in the hair colorant market which is expected to reach 210 million units by 2023. Increased harmful effect of chemicals and irritation caused by components have accelerated the demand for natural hair colorants among consumers. The US is the largest market for natural hair colorants. Natural hair colorants do not have long time stay which is a significant challenge for companies to drive sales.

Semi-Permanent Dyes Growing Popular

Permanent hair colorants dominate the market mainly driven by the aging population who prefer to use the dye that has a long-lasting effect. Semi-permanent hair colors are the second largest market which is witnessing at a CAGR of 3.1%. Semi-permanent dyes stay only for 2-3 weeks which is ideal for hair coloring for fashion instead of covering grey hair. The demand for hair fashion trend among consumers has driven the semi-permanent color sale. About 56 million American dye their hair at home while few opt for hair coloring in the saloon. Hair highlighters sale is expected to reach 23 million units by 2023 witnessing a steady growth rate.

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Influence of the Hair Colorants market report:

  • Comprehensive assessment of all opportunities and risk in the Hair Colorants market.
  • Hair Colorants market recent innovations and major events.
  • Detailed study of business strategies for growth of the Hair Colorants market-leading players.
  • Conclusive study about the growth plot of Hair Colorants market for forthcoming years.
  • In-depth understanding of Hair Colorants market-particular drivers, constraints and major micro markets.
  • Favorable impression inside vital technological and market latest trends striking the Hair Colorants market.

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