403
Sorry!!
Error! We're sorry, but the page you were looking for doesn't exist.
McDonald's earnings, global sales drop in Q4
(MENAFN) McDonald's reported falling earnings and sales for its fourth quarter and plans to take further actions this year to save money and attract customers back, Oman Observer reported.
The world's largest hamburger chain said the measures include slowing down new restaurant openings in some markets, along with making changes to its menu and providing more customized options.
In the US, sales dropped 1.7 percent on fewer customers, tough competition and increased expenses. In Europe, sales fell 1.1 percent, hit by easiness in France and Germany and consumer confidence issues in Russia.
The fast fast-food giant expects sales to remain weak through the first half of the year, while it deals with the fallout from a food-safety scandal in China, global economic instability and shifting tastes.
The world's largest hamburger chain said the measures include slowing down new restaurant openings in some markets, along with making changes to its menu and providing more customized options.
In the US, sales dropped 1.7 percent on fewer customers, tough competition and increased expenses. In Europe, sales fell 1.1 percent, hit by easiness in France and Germany and consumer confidence issues in Russia.
The fast fast-food giant expects sales to remain weak through the first half of the year, while it deals with the fallout from a food-safety scandal in China, global economic instability and shifting tastes.
Legal Disclaimer:
MENAFN provides the
information “as is” without warranty of any kind. We do not accept
any responsibility or liability for the accuracy, content, images,
videos, licenses, completeness, legality, or reliability of the information
contained in this article. If you have any complaints or copyright
issues related to this article, kindly contact the provider above.
Most popular stories
Market Research
More Story
Comments
No comment