Miami Dominates, Los Angeles Fades, And Canadian Buyers Cautiously Return: Realtor® Tracks Global Home Shopping Trends
| Market | Share of International Online Views |
| Miami, FL | 10.3 % |
| New York, NY | 4.7 % |
| Los Angeles, CA | 4.6 % |
| Orlando, FL | 3.0 % |
| Tampa, FL | 2.8 % |
Canadian Interest in U.S. Homes Is Recovering - But 2025 Tariffs are Not Forgotten
One year after the United States imposed sweeping tariffs on Canadian goods, the effects on cross-border housing demand remain measurable. Canadian home shoppers remain the No. 1 source of international demand on Realtor®, accounting for 37.8% of international traffic in the first quarter of 2026. But that figure tells a story of disruption and incomplete recovery: Canadian interest plunged from 41.8% in the first quarter of 2024 - before tariffs took effect - to 34.8% in the first quarter of 2025 in the immediate aftermath. The partial rebound to 37.8% this year signals cautious re-engagement, but interest remains well below pre-tariff levels.
Rounding out the top five sources of international homebuying interest: Mexico (6.4%), the United Kingdom (5.9%), Germany (3.9%), and Australia (3.0%).
Canadian buyers showed the strongest affinity for Sun Belt and Southwest markets. Cape Coral, Fla., led all markets with 71.0% of its international demand coming from Canada, followed by Naples, Fla. (70.9%), Phoenix (66.9%), North Port, Fla. (66.2%), Tampa (58.8%), and Riverside, Calif. (56.0%). These same markets also recorded the largest year-over-year gains in Canadian interest between 2025 and 2026, led by Cape Coral, Fla. (+9.2 percentage points), Naples, Fla. (+8.8 ppt), and Phoenix (+6.7 ppt).
"Canadian buyers are re-entering the U.S. market, but cautiously," said Jiayi Xu, economist at Realtor ® . "The rebound in interest we're seeing in Sun Belt and Southwest metros reflects that the appeal of warm weather and relative affordability hasn't faded - but the full recovery of pre-tariff enthusiasm has yet to materialize. These trends underscore how geopolitical and economic policy decisions can have lasting ripple effects on real estate demand, even across borders."
Markets with Highest Share of Canadian International Demand (2026Q1)
| Market | Canadian Share of Int'l Demand | YoY Change (2025Q1–2026Q1) |
| Cape Coral, FL | 71.0 % | +9.2 ppt |
| Naples, FL | 70.9 % | +8.8 ppt |
| Phoenix, AZ | 66.9 % | +6.7 ppt |
| North Port, FL | 66.2 % | +6.6 ppt |
| Tampa, FL | 58.8 % | +4.6 ppt |
| Riverside, CA | 56.0 % | +1.6 ppt |
Methodology
This report analyzes international views of for-sale listings on the U.S. Realtor® marketplace from January to March 2026 and previous quarters, as noted. International traffic is identified using IP geolocation and excludes domestic U.S.-based traffic. This report is updated twice a year.
About Realtor ®
Realtor® pioneered online real estate and has been at the forefront for over 25 years, connecting buyers, sellers, and renters with trusted insights, professional guidance, and powerful tools to help them find their perfect home. Recognized as the No. 1 site trusted by real estate professionals, Realtor® is a valued partner, delivering consumer connections and a robust suite of marketing tools to support business growth. Realtor® is operated by News Corp [Nasdaq: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc.
Media Contact: Mallory Micetich, [email protected]
SOURCE Realtor
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