Survey: Consumers In Switzerland To Tighten Belts In 2026

2025-12-30 11:09:17

(MENAFN- Swissinfo) The mood among consumers in Switzerland is tense. A survey shows that around a third of the population wants to tighten their belts and save money in the new year. This is particularly the case in French-speaking Switzerland and Ticino. This content was published on December 30, 2025 - 10:13 4 minutes Keystone-SDA

Deutsch de In der Schweiz wollen 2026 viele Konsumenten weniger Geld ausgeben Original Read more: In der Schweiz wollen 2026 viele Konsumenten weniger Geld aus
Português pt Consumidores na Suíça apertam o cinto em 2026 Read more: Consumidores na Suíça apertam o cinto em

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According to the Konsum Monitor survey conducted by market research institute Management Tools Research and published on Tuesday, 32% of respondents plan to spend less money in 2026 than in 2025, while the figure is as high as 41% for people under the age of 45. Only 19% of respondents plan to spend more in 2026, while 44% want to keep spending constant.

“We expect consumer behaviour to be cautious in 2026. Inflation is almost gone, but large parts of the population are obviously still feeling a lot of pressure to save,” Laura Colledani, Co-CEO of Management Tools Research, is quoted as saying in the press release.
Less money for consumer goods and clothing
Savings are being made above all in areas where purchases can be postponed. According to the survey, 37% want to spend less on consumer goods and 35% on clothing. Many people are also cutting back on eating out: 31% want to save on restaurants and 24% on culture, leisure activities and hobbies.
More More Swiss Politics Average Swiss monthly household income in 2023 was CHF7,186
This content was published on Nov 17, 2025 The average disposable income of Swiss households was CHF7,186 ($9,040) per month in 2023. It therefore remained stable compared to previous years.
Read more: Average Swiss monthly household income in 2023 was CHF

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