Tuesday, 02 January 2024 12:17 GMT

Javna Launches Omnichannel Campaign Manager for Personalized, Data-Driven Customer Marketing


(MENAFN- Javna) A unified platform enabling enterprises to design, automate, and measure customer marketing campaigns across messaging channels.
Riyadh, Saudi Arabia, Dec 2025 - Javna, a leading CPaaS and AI-powered customer engagement platform in the MENA region, today announced the launch of its Omnichannel Campaign Manager, a centralized solution designed to help organizations plan, execute, and optimize personalized customer marketing campaigns across multiple messaging channels.
The Omnichannel Campaign Manager enables businesses to create targeted campaigns using SMS, WhatsApp Business Platform, and other supported messaging channels, combining segmentation, template management, automation, and analytics within a single enterprise-grade system.
“Personalized, data-driven communication has become essential for customer engagement and revenue growth,” said Mansour Mansour, CEO of Javna. “Our Omnichannel Campaign Manager enables enterprises to move beyond one-off messaging and deliver structured, measurable campaigns with the scale, reliability, and control required for modern customer marketing.”
“Marketing teams need tools that balance flexibility with governance,” said Bashar Rihani, Marketing Director at Javna. “The Campaign Manager gives teams the ability to design sophisticated customer journeys while maintaining consistency, compliance, and visibility across channels.”
Designed for Structured, Scalable Customer Marketing
Javna’s Omnichannel Campaign Manager supports a wide range of marketing use cases, including:
•Promotional campaigns and announcements
•Customer lifecycle and retention campaigns
•Re-engagement and win-back messaging
•Event-based and triggered campaigns
•Segmented broadcasts and scheduled messaging
Campaigns can be configured using dynamic templates, audience segmentation, and automated scheduling, enabling teams to deliver relevant messaging at the right time.
Enterprise-Grade Control, Analytics, and Compliance
The platform is built to meet enterprise marketing requirements and includes:
•Centralized template and approval workflows
•Advanced audience segmentation and targeting
•Real-time delivery and engagement analytics
•Campaign performance reporting and insights
•Secure APIs and integrations with external systems
These capabilities allow organizations to manage high-volume customer marketing while maintaining governance, auditability, and performance consistency.
Unified Within Javna’s Customer Engagement Platform
The Omnichannel Campaign Manager is natively integrated within Javna’s unified customer engagement ecosystem, allowing organizations to manage campaigns, notifications, verification, and conversational engagement through a single platform.
This unified architecture reduces operational complexity, improves data consistency, and enables a more connected customer experience across all touchpoints.
About Javna
Javna is a leading CPaaS and AI-powered customer engagement platform serving enterprises and fast-growing businesses across the MENA region and beyond. Javna enables organizations to connect and engage with their customers through SMS, WhatsApp Business Platform, messaging apps, and AI-driven automation, all delivered through a unified platform.
Since its founding in 2001, Javna has cemented its leadership with 1,500+ global network connections and 140+ direct mobile operator integrations, delivering enterprise-grade scalability, reliability, and reach. Javna empowers businesses to create meaningful customer connections across every stage of the customer journey.
For more information, visit

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