Tuesday, 02 January 2024 12:17 GMT

Fintech Firm 129Knots Picks New PR Firm For APAC Comms Strategy


(MENAFN- PRovoke) SYDNEY – Marketing, PR, and public affairs agency Third Hemisphere has strengthened its fintech capabilities across Asia-Pacific markets, winning blockchain trade finance innovator 129Knots to lead its comprehensive communications strategies.

Third Hemisphere's role will encompass regulatory milestone communications, thought leadership development, and market positioning strategies across highly regulated financial technology environments.

The win builds on Third Hemisphere's decade of financial services expertise, extending from successful Australian campaigns with digital lender MONEYME, the country's first neobank Volt, and cryptocurrency platform OKX Australia.

"These wins represent our natural evolution in financial services communications. We've spent a decade helping Australian fintech pioneers establish credibility and drive growth - from digital lenders to cryptocurrency platforms to Islamic finance providers," said Hannah Moreno, founder and CEO of Third Hemisphere.

"Now we're applying that expertise across Singapore's sophisticated financial ecosystem - from digital wholesale banking to blockchain trade finance to energy trading innovation. Each client requires communications partners who understand not just the technology, but the regulatory frameworks and stakeholder dynamics that determine success in these markets," she added.


129Knots works on global supply chain finance through blockchain technology, delivering advanced trade audit trails, credit risk assessment models and programmable money solutions across marine energy, telecommunications and energy transition sectors.

In January this year, 129Knots launched in Singapore with a $10 million investment led by Sing Fuels. Backed by a $500 million deal pipeline, it was set to revolutionize the industry with its real-world asset origination to distribution (OTD) technology.

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