(MENAFN- GlobeNewsWire - Nasdaq) Rising interest in unisex and Arabic fragrances, along with a focus on sustainable packaging and exclusive blends, caters to both locals and touristsDublin, Oct. 15, 2025 (GLOBE NEWSWIRE) -- The "UAE Perfume Market Size, Share, Trends and Forecast by Price, Gender, and Perfume Type, 2025-2033" has been added to ResearchAndMarkets's offering.
The UAE perfume market was valued at USD 748.9 million in 2024 and is projected to reach USD 1.72 billion by 2033, with a CAGR of 9.22% from 2025-2033. This growth is fueled by increased perfume usage in personal care products and the expansion of luxury stores offering high-quality fragrances.
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The shift towards eco-friendly packaging is gaining traction, driven by concerns over plastic waste and resource depletion. Perfumes in recyclable materials such as glass, paper, or aluminum are increasingly popular, and regional brands offering refillable bottles are cutting waste while providing environmentally friendly options. Additionally, companies are focusing on ethically sourced ingredients, appealing to socially conscious consumers.
Tourism significantly boosts the market, as the UAE becomes a popular destination with attractions like Dubai's upscale malls and duty-free shops. Tourists are drawn to the rich cultural heritage of Arabic perfumes, with oud and attars being highly coveted. The presence of international and regional perfume brands in airports and malls ensures accessibility for travelers seeking exclusive fragrances.
UAE Perfume Market Trends:
Growing demand for beauty and personal care products: The demand for fragrances as part of beauty routines is rising, as individuals become more conscious of personal hygiene and appearance. Fragrances are integrated into daily hygiene products like body sprays, deodorants, and lotions, enhancing grooming experiences. They are also present in facial products and hair care items, providing long-lasting, refreshing scents. This demand contributes to the expected growth of the UAE beauty and personal care market, with a projected CAGR of 5.70% from 2024-2032. Expansion of e-commerce platforms: The growth of e-commerce platforms enhances accessibility and convenience for consumers exploring perfume options from home. Online shopping allows users to compare prices, read reviews, and access a broader array of international and niche brands. E-commerce channels offer promotions and personalized recommendations, encouraging purchases. The UAE e-commerce market is expected to grow at a CAGR of 22.50% during 2024-2032. Increasing demand for luxury items: The UAE's affluent population and expatriates prioritize luxury brands and exclusive products, boosting demand for high-end fragrances. Luxury perfumes, regarded as symbols of status and sophistication, feature rare ingredients and elegant packaging. These products are readily available in luxury malls, department stores, and fragrance boutiques, and are considered prestigious gift choices. The UAE luxury items market is forecasted to reach USD 6.7 billion by 2032.
UAE Perfume Industry Segmentation:
Analysis by Price: Premium products dominate the market, driven by high demand for luxury and quality goods in cities like Dubai. Luxury fragrances use unique ingredients and boast higher fragrance oil concentrations for extended wear and exclusivity. Premium packaging materials include glass, crystal, and gold elements. Analysis by Gender: Unisex fragrances lead the market due to the UAE's diverse population. They offer versatile, gender-neutral scent profiles suited for various occasions, eliminating the need for multiple perfumes. Analysis by Perfume Type: Arabic perfumes hold the largest market share, celebrated for their cultural significance and luxurious compositions featuring oud and other rich ingredients. High oil concentrations ensure long-lasting scents, making them sought after for prestige and exclusivity.
Competitive Landscape
Major global and regional brands drive industry innovation, investing heavily in marketing and distribution. They are launching new fragrance lines and adopting trends like sustainable packaging. Collaborations with influencers enhance brand visibility, while efforts are made to meet increasing demand for traditional and modern UAE fragrances. For instance, in February 2024, SAPIL launched new perfumes including 'Solid Oud' and 'Consensual,' catering to diverse consumer preferences.
The report offers detailed analysis of the UAE perfume market's competitive landscape, covering major companies' strategies and profiles.
Key Questions Answered in This Report
How big is the perfume market in UAE? What factors are driving the growth of the UAE perfume market? What is the forecast for the UAE perfume market in UAE? Which segment accounted for the largest UAE perfume price market share? Key Attributes
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