Diversability Founder Tiffany Yu Shares Why Disability Inclusion Is A Business Strategy On The Designrush Podcast
Source: DesignRush
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Yu, a 3x TEDx speaker and Forbes Accessibility 100 honoree, emphasizes that accessibility is about competitiveness and long-term growth.
"There is a business case for disability inclusion... the disability market as a consumer market globally is over $13 trillion," Yu says.
The episode addresses a critical shift facing organizations today: why disability inclusion must evolve from compliance to culture, leadership, and innovation.
Key insights from Yu include:
- Accommodations are low-cost, high-impact: 56% of workplace accommodations cost $0 and benefit the entire workforce. Inclusion drives innovation: Designing for disability sparks solutions like Walmart's sensory-friendly hours, which improve experiences for all customers. Culture shift from "shame to pride": When employees feel safe to embrace disability identity, they become powerful advocates, strengthening loyalty and authentic brand storytelling. Leadership matters: True inclusion requires elevating disabled professionals into decision-making roles and leveraging technology like AI to eliminate, not create, barriers.
Yu reframes accessibility as a competitive advantage: companies that invest in disability inclusion attract top talent, retain employees, and unlock vast consumer markets. Those that don't risk falling behind.
Want to be a guest on the DesignRush Podcast? Email ... to get featured.
About Tiffany Yu
Tiffany Yu is the founder and CEO of Diversability®, a disabled-run, disabled-led social enterprise dedicated to elevating disability pride. She is the author of The Anti-Ableist Manifesto (Hachette Go, 2024), a USA Para Climbing athlete, and has been featured in Forbes, The Guardian, Marie Claire, and The Wall Street Journal.
About DesignRush
DesignRush is a media platform and a B2B marketplace connecting businesses with agencies through expert reviews and agency ranking lists, awards, knowledge resources, and personalized agency recommendations for vetted projects.

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