Dubai Chambers Hosts Service Excellence Seminar To Elevate Customer Experience In Dubai With 130 Participants From The Business Community

(MENAFN- Mid-East Info) Dubai, UAE – Dubai Chambers has successfully hosted a seminar on Service Excellence aimed at equipping private-sector companies with the insights and strategies required to deliver outstanding customer experiences. The event provided a unique platform for attendees to discover practical ways to elevate their service standards, foster enhanced customer loyalty, and build sustainable relationships founded on trust and excellence.

Gathering over 130 participants, the seminar came as part of the Service Excellence Programme, an initiative launched by Dubai Chambers to promote a culture of exceptional customer service. The programme is designed to enrich customer experience, improve practices within the private sector, and elevate performance in customer service.

Held at Dubai Chambers' headquarters, the seminar featured a series of panel discussions with distinguished speakers who shared real-world insights. Attendees gained practical tools and proven strategies to elevate their service standards, transform exceptional service into a competitive advantage, and foster a culture of continuous improvement within their organisations. The event also offered a unique opportunity for professionals to connect with peers and business leaders committed to delivering excellence across diverse sectors.

During his opening remarks, Khalid AlJarwan, Vice President of Commercial and Corporate Services at Dubai Chambers, stated:“In today's fast-evolving business landscape, embedding a culture of customer service within corporate strategy is essential to organisational success. We encourage the business community to adopt and continually improve best practices that strengthen reputation and deepen customer trust. Through our Service Excellence Programme, we are helping companies turn industry-leading standards into measurable gains in customer satisfaction.”

The seminar underlined the growing momentum achieved by the Service Excellence Programme. During the first half of 2025, Dubai Chambers issued 4,905 mystery shopper reports, an increase of 24.8% compared to 3,934 reports during the same period in 2024. Participation requests also increased by 36.8%, reflecting the private sector's growing interest in enhancing its competitive edge and customer-service capabilities.

The Service Excellence Programme offers participating companies the opportunity to receive quarterly mystery shopper reports, which provide detailed feedback on their customer service performance. These reports highlight key strengths and areas for improvement, enabling companies to make data-driven decisions and implement targeted strategies to enhance customer experience.

The programme evaluates companies based on criteria aligned with global best practice, including branch appearance, policy and criteria, employees, service delivery, payment transaction, services provided for people of determination, and customer happiness measurements. It also assesses the added value companies bring to customers through digital channels and other service enhancements.

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