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Equiniti To Acquire PR And IR Services Firm Notified
(MENAFN- PRovoke)
NEW YORK - Shareholder engagement specialist Equiniti (EQ) has agreed to acquire Notified, the global provider of PR and investor relations tools and services, in a $534.5 million deal that will create an "end-to-end" communications and share registry platform.
Notified is currently owned by West technology Group. The Acquisition is expected to close in the second quarter of this year, subject to regulatory approvals, and includes an $80 million earnout.
According to a statement from both companies, the combined firms will be able to offer a suite of communication solutions for private companies, pre-IPO firms, corporate issuers, investors and financial stakeholders, through the full corporate lifecycle.
Best known for its legacy tools for PR and communications professionals, including media monitoring, audience insights, and news distribution services such as GlobeNewswire, since 2023 Notified has also increasingly focused on investor relations, including webcasting, earnings communications, and stakeholder engagement.
EQ provides technology-based services to manage shareholder records, pensions, and complex financial transactions for businesses, serving around half of FTSE 100 UK and 35% of the S&P 500, with over 20 million shareholders.
This latest deal follows EQ acquiring American Stock Transfer & Trust Company in 2021, and shareholder technology provider Access Newswire, formerly known as Issuer Direct, earlier this year.
Notified chief marketing officer Adam Christensen told PRovoke Media that the deal would bring scale to both firms:“We see this as a significant opportunity for Notified and our PR and IR customers. Our businesses really complement each other, we don't have to deal with complicated integrations-so we can hit the ground running and focus on delivering new innovations that make a real difference for both our PR and IR customers.”
Christensen said the acquisition would not impact Notified's existing focus on PR and IR professionals:“We are deeply committed to our mission to serve the corporate storyteller. Notified will remain its own brand – which means that there will be no changes to our vision and values – and we're more ambitious and focused on innovation than ever.”
As to whether the two firms would be developing new products together, he said:“Because we are highly complementary businesses, we see a lot of future upside in being able to fully support the corporate clients at all stages of their growth and development. I can't share much more on this until after close. But we are very excited for the opportunity and for the future.”
EQ Shareholder Services CEO Dan Kramer added:“EQ and Notified are an excellent fit for each other, both trusted by the world's leading brands to deliver best-in-class solutions. This acquisition will enhance our ability to provide seamless, end-to-end shareholder and corporate communications services. We're excited about the value this will bring to our clients at every stage of their journey.”
Notified is currently owned by West technology Group. The Acquisition is expected to close in the second quarter of this year, subject to regulatory approvals, and includes an $80 million earnout.
According to a statement from both companies, the combined firms will be able to offer a suite of communication solutions for private companies, pre-IPO firms, corporate issuers, investors and financial stakeholders, through the full corporate lifecycle.
Best known for its legacy tools for PR and communications professionals, including media monitoring, audience insights, and news distribution services such as GlobeNewswire, since 2023 Notified has also increasingly focused on investor relations, including webcasting, earnings communications, and stakeholder engagement.
EQ provides technology-based services to manage shareholder records, pensions, and complex financial transactions for businesses, serving around half of FTSE 100 UK and 35% of the S&P 500, with over 20 million shareholders.
This latest deal follows EQ acquiring American Stock Transfer & Trust Company in 2021, and shareholder technology provider Access Newswire, formerly known as Issuer Direct, earlier this year.
Notified chief marketing officer Adam Christensen told PRovoke Media that the deal would bring scale to both firms:“We see this as a significant opportunity for Notified and our PR and IR customers. Our businesses really complement each other, we don't have to deal with complicated integrations-so we can hit the ground running and focus on delivering new innovations that make a real difference for both our PR and IR customers.”
Christensen said the acquisition would not impact Notified's existing focus on PR and IR professionals:“We are deeply committed to our mission to serve the corporate storyteller. Notified will remain its own brand – which means that there will be no changes to our vision and values – and we're more ambitious and focused on innovation than ever.”
As to whether the two firms would be developing new products together, he said:“Because we are highly complementary businesses, we see a lot of future upside in being able to fully support the corporate clients at all stages of their growth and development. I can't share much more on this until after close. But we are very excited for the opportunity and for the future.”
EQ Shareholder Services CEO Dan Kramer added:“EQ and Notified are an excellent fit for each other, both trusted by the world's leading brands to deliver best-in-class solutions. This acquisition will enhance our ability to provide seamless, end-to-end shareholder and corporate communications services. We're excited about the value this will bring to our clients at every stage of their journey.”

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