OPPO Set to Unveil TWS Enco X3i with the unbeatable AI phone Reno12 Series on 2nd July


(MENAFN- Ogilvy) Dubai, United Arab Emirates, June 27, 2024 — OPPO is gearing up to redefine the audio experience with the launch of the highly anticipated TWS Enco X3i, the third generation of its high-end true wireless earbuds, set to debut alongside the groundbreaking Reno12 Series on July 2nd. This dynamic duo promises to deliver a seamless integration of cutting-edge technology and design excellence, raising the bar for audio and smartphone innovation.


Designed to complement the Reno12 Series, the OPPO Enco X3i boast a cutting-edge integrated coaxial design with dual dynamic drivers, made for Hi-Res, well-balanced audio output to guarantee a premium sound quality, offering users a rich and immersive listening experience like never before. Enhanced by ultra-wide frequency high performance Active Noise Cancellation, and driven by OPPO’s proprietary algorithms, these earbuds also immerse the user in flagship-grade sound quality and a custom listening experience, where users can indulge in crystal-clear audio even in the busiest of environments, ensuring every note and sound is delivered with pristine clarity. An array of upgrades, including touch volume control, Golden Sound 2.0, OPPO Alive Audio, Bluetooth 5.3, and extended battery life, cements the OPPO Enco X3i’s status as a powerhouse in the TWS market.

“Our core commitment in the fast-growing TWS market has always been to gift more users with the joy of studio-quality audio, intelligent noise cancellation, and dynamic sound personalization,” said Lay Ren, President of OPPO Mena, , . “With the latest OPPO Enco X3i, we’re integrating flagship-level technologies into the mid-range lineup, so that a wider audience can enjoy premium sound quality in a more immersive way.”

Hi-Res Audio for Premium Sound Quality
The OPPO Enco X3i come with an integrated coaxial design with industry-leading dual dynamic drivers to minimize distortion for a well-balanced, immersive audio experience. Leveraging the synergy between a 10.4 mm woofer and a 6 mm tweeter, the earbuds achieve an ultra-wide frequency response range of 15Hz-40kHz to render impactful bass, soaring treble, and pristine vocals, elevating the sound quality to new heights.

With the LHDC 5.0 Bluetooth codec, high-quality audio transmission is achieved over low-latency Bluetooth, which qualifies the OPPO Enco X3i as a Hi-Res Audio Wireless device and further solidifies its presence in the TWS market.

To deliver a theater-like audio experience, the OPPO Enco X3i are outfitted with OPPO Alive Audio. Based on proprietary algorithms and HRTF (head-related transfer function), the earbuds simulate 3D spatial audio, creating depth and dimensionality to envelop users from all sides for true immersion, regardless of device or audio source.

Flagship-grade High Performance Noise Cancellation
OPPO Enco X3i are equipped with a TÜV Rheinland-certified intelligent noise cancelling technology that redefines the sound of silence. With an ultra-wide frequency range of 4,000Hz and up to 49dB noise cancellation depth, the earbuds can block out both low-frequency chaos like traffic and high-pitched noise from musical instruments, allowing users to indulge in the pure bliss of music or keep their focus on the task at hand.

Smart-Scene Noise Cancellation uses three built-in microphones to detect ambient noise and applies in-house algorithms to pick the most suitable noise-cancelling mode based on users’ surroundings.

Flexibility Meets Durability
Intuitive control on the OPPO Enco X3i is achieved through a touch-sensitive area on the stem, where users can effortlessly adjust the volume by sliding up or down. IP55 dust and water resistance enhance the earbuds’ durability, making them rugged enough for heavy daily usage while still being responsive during activities like sweaty workouts or on rainy days.

The OPPO Enco X3i also have staying power. When fully charged, they offer up to 10 hours of non-stop playback with Active Noise Cancellation disabled; when paired with the charging case, users can get a maximum of 44 hours of total listening time. Fast Charging extends playback by up to seven hours with just a 10-minute charge, ensuring uninterrupted listening.

As we anticipate the launch of the TWS Enco X3i and the Reno12 Series, it's worth remembering the remarkable AI features that define the Reno12 lineup. From AI Eraser 2.0 to the AI Tool Box and beyond, the Reno12 Series sets a new standard for intelligent smartphone experiences, seamlessly integrating AI capabilities to boost productivity and unleash creativity for users. The Reno12 Series stands as a bold expression of OPPO's unwavering dedication to cutting-edge design and innovation, boasting an audaciously sleek and conspicuously solid appearance that is bound to captivate tech enthusiasts and fashion-forward users alike. At the core of the Reno12 Series lies its unbeatable AI technology, including groundbreaking features such as AI Eraser 2.0, AI Toolbox, and a suite of other intelligent functionalities that set it apart as the ultimate AI phone on the market.

The Reno12 Series introduces a suite of breakthrough GenAI features covering a range of everyday uses. With the newly updated AI Eraser, users can easily remove unwanted elements from photos with a simple tap. The AI Portrait Expert in both phones enhances photo quality with Flash Snapshot technology for precise exposure adjustments, capturing realistic lighting and skin tones. Additionally, users can record stunning 4K videos at 30fps on both front and rear cameras, delivering high-definition footage four times sharper than standard 1080p videos.

Alongside photo enhancements, the Reno12 Series utilizes AI for efficiency and creativity beyond photos. Featuring the AI Toolbox powered by Google Gemini LLM, this smart sidebar tool recognizes on-screen content and suggests relevant AI features like quick content generation and article summaries. In the Recording app, users can benefit from the AI Recording Summary tool, which extracts text summaries from voice recordings, organizing them into notes with highlighted details for improved readability, including to-do lists, times, and locations.

Stay tuned for the official unveiling of the OPPO TWS Enco X3i and the Reno12 Series on July 2nd, as we embark on a journey to revolutionize the way you listen, work, and play with OPPO's latest innovations.


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