New Program 'SEHER' Launched To Improve Financial Literacy For Women Entrepreneurs


(MENAFN- KNN India) New Delhi, Jul 6 (KNN)
The Women Entrepreneurship platform (WEP) and TransUnion CIBIL have launched SEHER, a credit education program aimed at empowering women entrepreneurs in India.

The initiative was unveiled on Friday with the goal of improving financial literacy and business skills for women business owners.

SEHER will provide women entrepreneurs with financial literacy content and tools to help them access financial resources for business growth.

The program is part of WEP's Financing Women Collaborative (FWC), which aims to accelerate access to finance for women entrepreneurs, addressing a critical need in the business ecosystem.

According to government data, 20.5 per cent of India's 63 million micro, small, and medium enterprises are women-owned, employing about 27 million people. This significant representation highlights the importance of supporting women-led businesses for overall economic development.

TransUnion CIBIL reports that demand for business loans by women has grown 3.9 times in the last five years. This surge in demand underscores the increasing participation of women in entrepreneurship and their growing need for financial support.

The initiative aims to support India's goal of becoming a USD 5 trillion economy by empowering more women to start and grow successful businesses. By enhancing financial literacy and access to credit, SEHER seeks to unlock the potential of women entrepreneurs across the country.

Anna Roy, Mission Director of WEP and Principal Economic Adviser at NITI Aayog, emphasised the importance of financial awareness for MSME development. Rajesh Kumar, MD and CEO of TransUnion CIBIL, expressed pride in partnering with WEP to support women entrepreneurs across various socio-economic categories and locations.

By providing education on credit management and financial literacy, SEHER aims to help women entrepreneurs build good credit histories and improve their access to financing, ultimately contributing to India's economic growth.

This collaborative effort between the public and private sectors represents a significant step towards creating a more inclusive and diverse business landscape in India.

(KNN Bureau)

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