(MENAFN- Ameliorate Digital Consultancy)
The worldwide pillar to pillar display market is anticipated to be worth US$ 36 million in 2022 and to grow at a CAGR of 46.2% to reach US$ 1.65 billion by 2032.At the end of 2021, sales of pillar to pillar screens accounted for around 1% of the worldwide automotive display market.
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LG began researching and developing these displays in mid-2016, when the engineering team began exploring for new ways to incorporate continuand solitary touchscreen displays into luxury car cockpits. The concept of pillar to pillar displays was developed for prototype through primary feedback and continual study and innovation.
The burgeoning OLED display industry in smartphones and other smart devices has acquired tremendtraction. OLED display makers are now shifting their emphasis to automobile screens.
Competitive Landscape:
LG Display has announced a partnership with Mercedes to bring pillar-to-pillar screens to market. Mercedes-Benz EQS EV vehicles now have pillar-to-pillar screens fitted by LG Electronics.
Continental has partnered with one automotive manufacturer to deploy pillar-to-pillar screens in 2024. Denso also announced the release of their in-house pillar-to-pillar display, which has a function to avoid sunlight reflection while being cost-effective.
Leading automakers such as Audi Etron, Porsche, Ford, Honda, Cadillac, and others are discussing the installation of pillar-to-pillar screens in their vehicles in order to give their consumers with a more premium experience.
Key Players:
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Regional Analysis:
Automotive Grade Linux (AGL) promotes connected automobiles by speeding up auto infotainment apps. A collaborative effort named AGL is bringing together technology companies, suppliers, and automakers to speed the adoption and development of entirely open software stacks for connected autos.
Because vehicle infotainment systems currently have a considerable market share in the United States automotive industry, the introduction of P2P displays would be a stepping stone for automakers to utilize and produce sufficient income prospects.
The pillar to pillar display market in the United States is predicted to capture about 32% of the market in 2024 and to grow fast at an 18.5% CAGR from 2024 to 2032.
Key Segments of Industry:
By Display Type : S Type Displays V Type Displays C Type Displays L Type Displays
By Sales Channel :
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