Kia Canada Advances Canadians' EV Education With Brand-New Electric Vehicle Inspiration Centre


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TORONTO, May 25, 2023 (GLOBE NEWSWIRE) -- Continuing to showcase its commitment to electrification through its Plan S strategy, Kia Canada has unveiled its second Electric Vehicle Inspiration Centre (EVIC) in the country. Designed to inspire and educate the public on Kia's electrified vehicles, the Electric Vehicle Inspiration Centres are a place to educate and engage the public on making the switch to an electric vehicle with the help of specialized EV advisors, and test drive vehicles.

The brand's first EVIC opened its doors to the public in Vancouver in 2021. This newest facility, owned by La Force Kia Group in Québec City hosted local media and dignitaries to mark its official grand opening last evening.

“Kia understands the importance of educating the public when it comes to electric vehicles,” says Elias El-Achhab, Vice President and Chief Operating Officer of Kia Canada.“These centres are designed to be a place where the public can test our different types of electric vehicles, while learning about charging infrastructure, government incentives and the savings associated with EV ownership. It truly is a place where the public can learn about the EV lifestyle in a relaxed environment.”

Inspiring Canadians to go electric
The Québec EVIC is a collaboration between Kia Canada and La Force Kia Group, a dealer group which includes Kia Québec, Kia Ste-Foy and Kia Val-Bélair dealerships.

At both locations (BC or Québec), visitors can book an interactive tour and will be guided through the facilities by an eVisor - an experienced EV educator. Guests will learn about:

  • The benefits of electric vehicles
  • The different types of electric vehicles
  • An orientation on EV chargers and the charging speed offered by each level
  • How to navigate public charging networks
  • The history and future of mobility technology
  • Associated savings of owning an EV, including available government incentives

The tours conclude with an opportunity to test drive a Kia EV.

The future is electric
Currently the brand offers five electrified models including the EV6, Niro EV/PHEV, Soul EV as well as the Sportage and Sorento PHEV. The EV9, Kia's all-new fully electric three-row SUV is expected to be available later this year.

“Kia Canada is introducing seven all-new plug-in hybrid or dedicated electric models by 2025, and with greater choice comes greater opportunity for learning,” continues El-Achhab.“Kia is committed to an electric future and that includes inspiring consumers to make the shift.”

Book an EV tour
Québec's brand-new Electric Inspiration Centre is located at 1540 Rue Cyrille-Duquet, Québec, QC G1N 2E5. Visitors are welcomed at the centre Monday through to Saturday. More information can be found here .

Vancouver's Electric Inspiration Centre is located at 1778 W 8th Avenue, Vancouver, BC V6J 4T3 and tours with eVisors are available seven days a week. More information can be found here .

About Kia Canada
Kia Canada Inc., founded in 1999, is a subsidiary of Kia Corporation based in Seoul, South Korea. The company employs 190 people at its headquarters in Mississauga, Ontario, as well as in locations across Canada and at its regional office in Montréal, Québec. Kia offers award winning products that are dynamic, stylish and innovative and services that are meaningful and convenient through a network of 198 dealers across the country. The company's brand slogan – 'Movement that inspires' reflects Kia's desire to create the space for you to get inspired and more time to bring your ideas to life. To learn more, visit kia.ca or facebook , linkedin , twitter and instagram .

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Photos accompanying this announcement are available at:




L to R: Elias El-Achhab, VP and COO of Kia Canada, Sungwon Kwon, President and CEO of Kia Canada, Se... Photo Credit: Ludovic Gauthier Grand Opening of Electric Vehicle Inspiration Centre in Quebec Photo Credit: Ludovic Gauthier

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