Tuesday, 02 January 2024 12:17 GMT

Ramadan Crowds Drive Surge In Digital Traffic Arabian Post


(MENAFN- The Arabian Post) Arabian Post Staff -Dubai

Network usage across the two holy mosques in Saudi Arabia has surged during the mid-Ramadan peak, highlighting the scale of digital demand generated by millions of worshippers and visitors converging on Makkah and Madinah. Telecommunications operator stc Group reported significant increases in data traffic and communication services at both sites, underscoring the growing role of advanced connectivity infrastructure in supporting large-scale religious gatherings.

Data from network indicators showed a 21 per cent rise in data traffic around the Grand Mosque in Makkah compared with the same period a year earlier. At the Prophet's Mosque in Madinah, usage climbed even more sharply, registering a 40 per cent increase as pilgrims and residents relied on mobile connectivity for communication, navigation and digital services linked to worship and travel.

The growth occurred during one of the most intense phases of the Ramadan season, when attendance at both mosques typically peaks. Worshippers gather in large numbers for evening prayers and late-night religious observances, generating heavy demand for mobile data as pilgrims share experiences online, stream religious broadcasts and access mobile applications designed to assist with prayer schedules and logistical services.

stc Group said its 5G network played a central role in sustaining the surge in digital activity, with the company expanding coverage and boosting capacity around key pilgrimage areas. Engineers deployed additional infrastructure and optimised network performance to maintain stable connections despite the concentration of users within relatively small geographic zones.

Saudi Arabia has invested heavily in digital infrastructure as part of broader plans to modernise services supporting religious tourism. Connectivity at the holy mosques has become an increasingly important element of that strategy, with authorities seeking to enhance safety, crowd management and visitor experience through technology.

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High-capacity networks enable pilgrims to access digital guidance platforms, interactive maps and mobile applications offering real-time information about prayer spaces, entry points and transportation routes. Authorities and service providers also rely on connected systems to monitor crowd movement, manage emergency responses and coordinate logistical services during periods of intense activity.

Telecommunications firms have steadily upgraded networks across Makkah and Madinah to handle the extraordinary fluctuations in demand that accompany Ramadan and the annual Hajj pilgrimage. These upgrades include expanded fibre infrastructure, the installation of additional base stations and the use of advanced spectrum technologies designed to increase data throughput.

stc Group has positioned itself as a central player in this transformation, promoting its role as a“digital enabler” within the kingdom's communications ecosystem. The company has developed large-scale infrastructure capable of supporting millions of simultaneous users while maintaining high-speed data connections in dense urban environments.

Analysts say the surge in traffic during Ramadan reflects broader shifts in the way pilgrims interact with religious sites. Smartphones have become indispensable tools for visitors, providing access to translation services, digital Qur'an applications, prayer time notifications and social media platforms that allow worshippers to share their spiritual journey with family and friends.

Mobile connectivity also plays a practical role in helping pilgrims coordinate travel arrangements, locate accommodation and communicate with tour organisers. With international visitors arriving from dozens of countries, digital communication services serve as a critical link between travellers and support networks both inside and outside the kingdom.

Saudi Arabia has been expanding its telecommunications capabilities to align with wider economic diversification initiatives under Vision 2030. Digital transformation has emerged as a cornerstone of that strategy, with authorities encouraging investment in next-generation networks, cloud infrastructure and data services designed to support both economic growth and public services.

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Large-scale religious events offer a unique testing ground for such technologies. Networks must withstand intense surges in demand while maintaining reliability for essential services such as emergency communication, transport coordination and public information systems.

Industry observers note that high-density gatherings such as Ramadan prayers and the Hajj pilgrimage present some of the most complex telecommunications challenges in the world. Millions of users can converge within limited spaces, creating data traffic volumes that rival those of major metropolitan centres.

To address this challenge, operators deploy advanced network optimisation techniques and predictive traffic management systems. These tools allow engineers to anticipate spikes in demand and allocate resources dynamically, ensuring that connectivity remains stable even during peak periods of activity.

Digital infrastructure has also become central to the experience of visitors who travel to the holy mosques each year. Many pilgrims rely on online platforms to plan their journeys, purchase travel packages and obtain electronic permits required for access to certain areas during high-demand periods.

Also published on Medium.

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The Arabian Post

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