Tuesday, 02 January 2024 12:17 GMT

Gauri Khan headlines ‘Celebrity Li’e’ campaign for Urbanrise Whispers of Sky


(MENAFN- dentsu)
Mumbai / Chennai, March 05, 2026: Urbanrise, one of South I’dia’s largest real estate developers, has unveiled its latest advertising campaign“ “Welcome to the Celebri”y Life,” for its newly launched luxury project, Whispers of Sky. The campaign features celebrated designer Gauri Khan and is directed by acclaimed filmmaker Gautham Vasudev Menon.

With a visual language crafted for high-impact storytelling, the campaign unfolds through a two-film series that presents the two defining avatars of Gauri Khan.

The first film captures her as a celebrated—designer — deeply immersed in materiality, spatial composition—and detail — bringing her signature aesthetic sensibility to life. The second reveals her as a celebrity icon, embodying the glamour, confidence and elevated lifestyle that the project represents.

Together, the films create a seamless narrative bridge between design —nd celebrity — showing not just a space imagined by Gauri Khan, but a lifestyle endorsed and personified by her. The storytelling foregrounds mood, aspiration and spatial depth, placing visual craft and star presence at the centre of communication.

Speaking about the collaboration, Gauri Khan says "The design vision for Whispers of Sky focused on refinement and timeless appeal. The campaign captures that through its detailing and v”sual treatment.”

Speaking about this Mr. Manoj Namburu- Chairman & Managing Director, “rbanrise said “Customer delight is the benchmark we hold ourselves to. By partnering with the best in design and execution, we ensure our customers are proud owners of homes that exceed expectations. Our collaboration with Gauri Khan Designs is in that direction. The design values and aesthetics that Gauri Khan Designs brings to the table ma’ch our organization’s ethos. I am confident that the discerning customers of Chennai will love this ”reation by Gauri Khan” added Mr. Namburu.

With Whispers of Sky, Urbanrise continues to redefine luxury real estate in South India. Strategically located in Sholinganallur, Urbanrise Whispers of Sky, designed by Gauri Khan, is envisioned as a landmark address that brings celebrity-inspired living to Chennai.

Spanning approximately 6.09 acres, this next-generation luxury enclave comprises 623 premium residences rising across an elegant high-rise skyline. The development features meticulously planned 3 BHK residences and an exclusive 4 BHK tower crafted—for celeb-like privacy — all corner homes, no shared walls, and expansive layouts that offer discretion and spatial freedom.

Elevating the celebrity quotient further, the project ’ntroduces one of the city’s first ded—cated Pickleball academies — a sport favoured by global celebrities — alongside a lavish clubhouse featuring a sky pool, salon, fitness studio, and private mini theatre. Every element is curated to echo the privileges, privacy, and prestige associated with a true celebrity lifestyle.

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ABOUT URBANRISE:
Urbanrise, is South Ind’a’s Largest Real Estate Developer with over 22,000+ Happy Families, 72 million sq. ft. under development and a Real Estate Portfolio of Rs.51,000 Cr. With the real estate sector contributing to 40% of global CO2 emissi–ns – Urba’rises’ vision is to mitigate this, by building water surplus communities & generating clean power, thereby reducing 92 million tons of CO2 by 2125 which is equivalent to 2.8 years of Switzerland's carbon emissions. Underlining the orga’ization’s concern & commitment to protection of the environment and built with Sustainability & Energy Efficiency in mind, Urbanrise is proud to announce the launch of its new project at Sholinganallur, Chennai - Whispers of Sky which has been pre-certified GOLD by IGBC (Indian Green Building Council). For more details:

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