Personalized Retail Nutrition And Wellness Market Size To Hit USD 12.58 Billion By 2032 Driven By Increasing Consumer Demand For Personalized Health Solutions SNS Insider

2025-12-15 08:31:43

(MENAFN- GlobeNewsWire - Nasdaq) The Personalized Retail Nutrition and Wellness Market is projected to grow from USD 3.45 billion in 2023 to USD 12.58 billion by 2032, driven by AI-based nutrition, DNA-driven diets, and digital health adoption.

Austin, Texas, Dec. 15, 2025 (GLOBE NEWSWIRE) -- Personalized Retail Nutrition and Wellness Market Size and Growth Analysis:

According to SNS Insider, The Personalized Retail Nutrition and Wellness Market

Growth in the U.S. is supported by high consumer awareness, strong adoption of digital health tools, and increasing acceptance of AI-enabled nutrition guidance. Demand for DNA-based diets, AI meal planning, and subscription-based personalized supplements continues to rise as consumers seek measurable health outcomes and long-term wellness management.

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Rising Consumer Demand for Personalized Health Solutions to Drive Market Growth Globally

As the need for individualized health advantages grows, consumers are turning more and more toward customized nutrition and wellness goods and services. 63% of consumers indicate they are interested in food depending on their specific health needs, according to the International Food Information Council's (IFIC) 2023 consumer poll. In addition, companies, such as Nourish have raised USD 35 million in Series A funding (March 2024) to expand their telenutrition platform since digital healthcare advancements have improved individualized nutrition.

Regulatory Challenges and Data Privacy Concerns May Impede Market Growth Globally

Data privacy and regulatory compliance pose challenges to the tailored retail nutrition and wellness business. Strict rules govern data collection, storage, and use because personalized nutrition is predicated on genetic testing, AI-powered meal planning, and health monitoring applications. Compliance with models, such as GDPR in Europe and HIPAA in the U.S. is required, but these regulations are challenging for companies who operate internationally.

Major Players Analysis Listed in the Personalized Retail Nutrition And Wellness Market Report are

Nestlé S.A.
Danone S.A.
Verdify
GNC Holdings, Inc.
The Vitamin Shoppe
Pathway Genomics
Habit Food Personalized, LLC
Nutrino Health Ltd.
Prenetics Ltd.
LifeSeasons, Inc.
Cargill, Incorporated
Nature's Bounty Co.
Bayer AG
PlateJoy
Better Therapeutics, Inc.
Viome
Noom, Inc.
Savor Health
Foodsmart, Inc.
Novogenia GmbH

Personalized Retail Nutrition And Wellness Market Report Scope

Report Attributes	Details
Market Size in 2024	USD 5.14 Billion
Market Size by 2032	USD 7.47 Billion
CAGR	CAGR of 4.8 % From 2025 to 2032
Base Year	2024
Forecast Period	2025-2032
Historical Data	2021-2023
Key Segments
Regional Analysis/Coverage	North America (US, Canada), Europe (Germany, UK, France, Italy, Spain, Russia, Poland, Rest of Europe), Asia Pacific (China, India, Japan, South Korea, Australia, ASEAN Countries, Rest of Asia Pacific), Middle East & Africa (UAE, Saudi Arabia, Qatar, South Africa, Rest of Middle East & Africa), Latin America (Brazil, Argentina, Mexico, Colombia, Rest of Latin America).

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Segmentation Analysis:

By Type

The Repeat Recommendation segment dominated the personalized retail nutrition and wellness market in 2023 due to its systematic approach, balancing constancy with personalization. The dominance of the segment is also driven by the growing demand for long-term wellness solutions, especially for individuals living with chronic conditions, such as obesity, diabetes, and cardiovascular diseases.

By End-User

The Hospitals & Clinics segment dominated the personalized retail nutrition and wellness market with around 64.13% market share in 2023, owing to the increased adoption of personalized nutrition in clinical practice for the prevention and treatment of diseases. Growing interoperability between medical practitioners and online nutrition platforms and coverage of dietitian consultations under insurance plans strengthened the stronghold of this segment and provided access to customized nutritional therapy at large scales.

Regional Insights:

North America dominated the market with a 42.28% market share in 2023 due to the strong presence of key market players, high consumer awareness, and well-developed healthcare infrastructure in the personalized retail nutrition and wellness market.

Asia Pacific is poised to become the fastest-growing region with 16.69% CAGR throughout the forecast period in the personalized retail nutrition and wellness market as a result of heightened health awareness, accelerating urbanization, and rising middle-class consumer bases with higher expenditure capacity.

Recent Developments:

In January 2024, Verdify, which is an alumnus company of StartLife, raised USD 2.49 million to further cultivate its personalized nutrition innovations for advancing human and planetary health. New and current investors participated in the funding round, including Koppert Cress, De Smaakmaker, Oost NL (Founding Partner to StartLife), and Goeie Grutten Impact Fund.

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Exclusive Sections of the Report (The USPs):

CONSUMER ADOPTION & USAGE METRICS – helps you understand regional differences in consumer engagement levels, usage frequency, and adoption patterns of personalized nutrition and wellness solutions.
SUBSCRIPTION & PURCHASE BEHAVIOR INDEX – helps you identify how consumers across key regions are shifting toward subscription-based models, recurring purchases, and premium wellness service packages.
DIGITAL PLATFORM PENETRATION RATE – helps you track the expansion of mobile apps, AI-driven nutrition platforms, and digital wellness tools across regions from 2020–2032, highlighting growth hotspots.
REGIONAL SPENDING & INVESTMENT METRICS – helps you analyze consumer spending across government, commercial, private, and out-of-pocket segments, supporting strategic allocation and pricing decisions.
TECHNOLOGY ENABLEMENT & PERSONALIZATION INDEX – helps you uncover opportunities in AI-based diet plans, biomarker-driven personalization, and wearable-integrated nutrition systems across underserved markets.
COMPETITIVE LANDSCAPE & GROWTH BENCHMARKING – helps you gauge the market strength of key players by evaluating their regional expansion, product innovations, subscription models, and long-term growth strategies.

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