U.S. Luxury Market Splits: Price Cuts Ignite Sales While Select Metros See Rapid Price Growth
| Rank |
Area |
10% Most |
Price for top 10% |
Median Days on Market |
| 0 |
USA |
$1,224,164 |
-2.2 % |
4.0 % |
| 1 |
North Port-Bradenton-Sarasota, Fla. |
$1,667,143 |
19.3 % |
10.0 % |
| 2 |
Heber, Utah |
$6,500,000 |
8.4 % |
-10.6 % |
| 3 |
Tampa-St. Petersburg-Clearwater, Fla |
$1,054,960 |
8.0 % |
9.8 % |
| 4 |
Bend, Ore |
$1,896,863 |
7.1 % |
17.8 % |
| 5 |
Boise City, Idaho |
$1,339,526 |
3.1 % |
-14.4 % |
| 6 |
Minneapolis-St. Paul-Bloomington, Minn - Wis. |
$995,404 |
2.7 % |
-10.4 % |
| 7 |
Dallas-Fort Worth-Arlington, Texas |
$990,350 |
1.9 % |
0.8 % |
| 8 |
Atlanta-Sandy Springs-Roswell, Ga. |
$933,364 |
1.8 % |
3.3 % |
| 9 |
Key West-Key Largo, Fla. |
$4,824,500 |
1.7 % |
12.7 % |
| 10 |
Nashville-Davidson--Murfreesboro--Franklin, Tenn. |
$1,592,687 |
1.2 % |
9.9 % |
The Correction Markets: Price Alignment Re-ignites Sales
In several high-end metros, price drops are proving successful in re-establishing market balance by aligning seller expectations with buyer demand. Bridgeport, Conn., saw a 7.5% luxury price decline accompanied by an immense 42.5% drop in days on market year-over-year, indicating a highly effective price correction.
Other markets following suit include Charleston, S.C., and Atlantic City, N.J., which saw luxury prices drop over 13% while sales accelerated, signaling that effective price recalibration is reigniting transaction volume in these metros. At the extreme end, Kahului–Wailuku, Hawaii, recorded the most significant year-over-year decline in its luxury threshold, falling nearly 20% to $3.79 million.
Luxury Metros with the Largest Price Declines (YoY)
| Rank |
Area |
10% Most |
Price for top 10% |
Median Days on Market |
| 0 |
USA |
$1,224,164 |
-2.2 % |
4.0 % |
| 1 |
Kahului-Wailuku, Hawaii |
$3,791,000 |
-19.9 % |
-4.3 % |
| 2 |
Charleston-North Charleston, S.C. |
$1,994,500 |
-13.1 % |
-13.9 % |
| 3 |
Atlantic City-Hammonton, N.J. |
$2,324,950 |
-13.0 % |
-20.6 % |
| 4 |
Austin-Round Rock-San Marcos, Texas |
$1,332,650 |
-11.0 % |
-5.2 % |
| 5 |
Port St. Lucie, Fla. |
$1,011,473 |
-9.0 % |
21.4 % |
| 6 |
Cape Coral-Fort Myers, Fla. |
$1,057,360 |
-7.8 % |
3.7 % |
| 7 |
New York-Newark-Jersey City, N.Y.-N.J. |
$3,017,194 |
-7.7 % |
-8.9 % |
| 8 |
Bridgeport-Stamford-Danbury, Conn. |
$4,249,600 |
-7.5 % |
-42.5 % |
| 9 |
Oxnard-Thousand Oaks-Ventura, Calif. |
$2,999,999 |
-6.5 % |
15.9 % |
| 10 |
Los Angeles-Long Beach-Anaheim, Calif. |
$3,996,297 |
-6.3 % |
4.0 % |
(Among metropolitan and micropolitan areas that averaged at least 500 million-dollar listings over the 12 months through October 2025)
National Luxury Market Overview
| Pricing |
October 2025 |
Monthly Change |
YoY Change |
| Luxury Threshold 90th Percentile |
$1,224,164 |
-1.6 % |
-2.2 % |
| High-End Luxury Threshold 95th Percentile |
$1,954,598 |
0.1 % |
-2.1 % |
| Ultra Luxury Threshold 99th Percentile |
$5,411,354 |
1.0 % |
-3.3 % |
| Million-Dollar Listing Share |
12.8 % |
-0.2pp |
-0.4pp |
Top 10 Luxury Markets by 90th Percentile Listing Price
| Rank |
Area |
Metro/Micro |
10% Most |
10% Most |
Average |
Multiple to |
| 1 |
Heber, Utah |
Micro |
$6,500,000 |
8.4 % |
928 |
4.5 |
| 2 |
Key West-Key Largo, Fla. |
Micro |
$4,824,500 |
1.7 % |
718 |
3.8 |
| 3 |
Bridgeport-Stamford-Danbury, Conn. |
Metro |
$4,249,600 |
-7.5 % |
614 |
5.3 |
| 4 |
Los Angeles-Long Beach-Anaheim, Calif. |
Metro |
$3,996,297 |
-6.3 % |
9,795 |
3.6 |
| 5 |
Kahului-Wailuku, Hawaii |
Metro |
$3,791,000 |
-19.9 % |
677 |
3.4 |
| 6 |
San Jose-Sunnyvale-Santa Clara, Calif. |
Metro |
$3,750,400 |
-6.2 % |
1,095 |
2.7 |
| 7 |
Naples-Marco Island, Fla. |
Metro |
$3,443,693 |
-2.1 % |
1,946 |
4.9 |
| 8 |
New York-Newark-Jersey City, N.Y.-N.J. |
Metro |
$3,017,194 |
-7.7 % |
12,310 |
4.0 |
| 9 |
Oxnard-Thousand Oaks-Ventura, Calif. |
Metro |
$2,999,999 |
-6.5 % |
697 |
3.0 |
| 10 |
San Diego-Chula Vista-Carlsbad, Calif. |
Metro |
$2,894,369 |
-2.8 % |
2,336 |
3.1 |
(Among metropolitan and micropolitan areas that averaged at least 500 million-dollar listings over the 12 months through October 2025)
Methodology
All data in this report are sourced from Realtor® listing trends as of October 2025, reflecting active inventory of existing homes, including single-family residences, condos, townhomes, row homes, and co-ops. Listings reflect only those posted on MLS platforms that provide listing feeds to Realtor®. New-construction listings are excluded unless actively listed on participating MLSs.
Luxury segmentation is based on market-specific price percentiles, with the 90th percentile representing entry-level luxury, the 95th percentile marking high-end luxury, and the 99th percentile indicating ultraluxury. All calculations are based on listing prices, not final sales prices.
Metropolitan and micropolitan areas are defined using the Office of Management and Budget's OMB-2023 delineations, with Claritas 2025 household estimates used for relative comparisons. Where appropriate, we limited analysis to metros or micros with a minimum threshold of active million-dollar listings on average over the past year to ensure meaningful comparisons. Historical listing trend data extends to July 2016, but year-over-year comparisons in this report use October 2024 as the baseline.
About Realtor®
Realtor® pioneered online real estate and has been at the forefront for over 25 years, connecting buyers, sellers, and renters with trusted insights, professional guidance and powerful tools to help them find their perfect home. Recognized as the No. 1 site trusted by real estate professionals, Realtor® is a valued partner, delivering consumer connections and a robust suite of marketing tools to support business growth. Realtor® is operated by News Corp [Nasdaq: NWS, NWSA] [ASX: NWS, NWSLV] subsidiary Move, Inc.
Media contact: Emily Do, [email protected]
SOURCE Realtor
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