(MENAFN- GlobeNewsWire - Nasdaq) PORTLAND, Ore., Nov. 16, 2025 (GLOBE NEWSWIRE) -- Today, SEO for Lawyers, LLC (“LawSEO”) proudly unveils its comprehensive new offering designed specifically for law firms seeking to dominate the emerging AI-powered search landscape. Centered on the recently published blog post“AI Search Optimization for Law Firms: GEO, AEO, and AI SEO Explained” (see: ), the initiative delivers a strategically structured 90-Day Roadmap for Gaining AI Visibility tailored to legal practices.

Why this matters for law firms
With the rise of generative AI tools (such as chat assistants, voice search, and conversational-search interfaces), traditional“ten blue links” search results are becoming less dominant. Law firms now face a dual challenge and opportunity: they must not only rank in classic organic search; they also be surfaced by AI platforms that answer user queries directly. Prospects are increasingly turning to AI platforms like ChatGPT, Grok and Perplexity with queries such as“find me the best personal-injury lawyer near me,” often receiving answers without ever clicking through to a website.“For attorneys, appearing in those AI-generated answers is no longer optional - it's becoming the new front door for client acquisition,” said Todd Stager, founder of LawSEO.“Our 90-day roadmap gives law firms a clear path to take control of that opportunity.”

What the 90-Day Roadmap includes
LawSEO's 90-day implementation plan breaks down into three actionable phases:

• Days 1–30: Audit & Foundation
  • Conduct a full site and content audit with an AI-first lens
  • Identify critical practice areas and service locations.
  • Document brand/entity mentions, local presence, and visibility gaps in AI tools.
• Days 31–60: Content & Experience
  • Rewrite or expand flagship pages using structures optimized for generative and answer engines.
  • Add FAQ sections, question-based headings, and schema markup for entities and FAQs.
  • Strengthen attorney bios and firm overview pages for clarity, jurisdictional specificity, and trust.
• Days 61–90: Scale & Optimization
  • Launch new educational content based on identified topic gaps and target queries.
  • Expand internal linking among related topics and refine site architecture for optimal AI-readability.
  • Review performance data, analyze impressions vs. clicks, and iterate content strategy accordingly.

By the end of this 90-day timeline, a law firm will have established a solid foundation for AI search visibility, owned optimized flagship pages, and created a repeatable process for ongoing generative/answer/AI-SEO efforts.

Key differentiators

• Focus specifically on the legal industry and its high-intent, highly-regulated context, where trust and jurisdictional clarity are essential.
• Blend three complementary disciplines - Generative Engine Optimization (GEO), Answer Engine Optimization (AEO), and AI SEO - into a unified strategy rather than treating each in isolation.
• Address the increasing prevalence of zero-click search behavior and ensure law firms are positioned inside AI-driven answers, not just organic listings.
  

About SEO for Lawyers, LLC (LawSEO) is a digital marketing firm dedicated solely to the legal sector. With expertise in SEO for attorneys, local SEO, white-label services, authority-building, content production, and advanced AI search optimization, helps law firms win visibility in today's evolving search environment.

SEO for Lawyers, LLC

Todd Stager, Founder

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(844) 4-LAWSEO

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