Amazon Q3 2025 Earnings Preview: AWS Growth And AI Investments
Amazon is expected to report its third quarter (Q3) 2025 earnings after the market closes on Thursday, 30 October 2025.
BackdropAmazon is an American multinational technology company specialising in e-commerce, cloud computing, online advertising, digital streaming, and artificial intelligence (AI). It is a member of the 'Magnificent Seven,' alongside Tesla, Microsoft, Nvidia, Apple, Meta, and Alphabet.
Q2 2025 financial highlightsAmazon's second-quarter (Q2) results, delivered in late July, exceeded expectations in both revenue and earnings per share (EPS), although its share price fell by 8.27% the following session due to softer Q3 guidance, frustrating investors eager to see returns on Amazon's significant AI investments.
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Revenues of $167.7 billion, surpassing the $162.09 billion expected
EPS of $1.68, beating market forecasts of $1.33
Amazon Web Services (AWS) revenues increased by 17.5% year-over-year (YoY) to $30.9 billion in Q2
Advertising revenues grew by 23% YoY to $15.69 billion in Q2.
Andy Jassy, President and Chief Executive Officer (CEO), stated, 'Our AI progress across the board continues to improve our customer experiences, speed of innovation, operational efficiency, and business growth, and I'm excited for what lies ahead.'
Amazon net sales chart Source: Amazon Source: Amazon Q3 2025 earnings expectationsIn its Q2 2025 earnings report, Amazon provided the following guidance for its Q3 2025 earnings:
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Revenue of $177.67 billion vs $167.7 billion in Q2 2025
EPS of $1.57 vs $1.68 in Q2 2025
Net sales are expected to be between $174 billion and $179.5 billion, growing between 10% and 13% compared with the Q3 2024. This guidance expects a favourable impact of approximately 130 basis points (bp) from foreign exchange rates.
Operating income is expected to be between $15.5 billion and $20.5 billion, compared with $17.4 billion in Q3 2024.
This guidance assumes, among other things, that no additional business acquisitions, restructurings, or legal settlements are concluded.
During the Q2 2025 earnings call, Amazon's Chief Financial Officer (CFO), Brian Olsavsky, noted that capital expenditures (capex) for Q2 were $31.4 billion, driven largely by AWS infrastructure investments, including AI-related expenditures. He indicated that the Q2 capex rate of $31.4 billion is 'reasonably representative' of the spending pace for Q3 and fourth quarter (Q4) 2025. Combined with first quarter (Q1) 2025 capex of $24.3 billion, it projects a full-year 2025 capex of $118 billion.
Amazon Web Services revenues Source: TradingEconomics Source: TradingEconomics What else to watch for? Amazon Web Services (AWS) performance and AI investmentsInvestors will closely monitor AWS revenue growth, a key driver of Amazon's profitability. Analysts will assess whether the segment's margins, which dipped to 32.9% in Q2 from 39.5% in Q1 due to heavy AI infrastructure spending, show signs of recovery or further pressure.
Capex and AI investmentsThe ongoing capex surge, largely for AI-driven data centre expansion and custom silicon like Trainium chips, will be scrutinised for early returns on AI workloads, especially as competitors like Microsoft Azure and Google Cloud intensify their AI offerings.
AWS outage impactOn 21 October 2025, AWS suffered a significant outage in its US-East-1 region, affecting services such as EC2, RDS, Lambda, and S3 globally. Investors will seek insights on the outage's root cause, financial implications, and measures to enhance reliability. AWS's market leadership hinges on consistent uptime and trust.
E-commerce and holiday season outlookAs Q3 leads into the critical Q4 holiday season, Amazon's guidance for Q4 sales and operational efficiency in its e-commerce segment will be key. Investment updates in logistics, such as fulfilment centre expansions and same-day delivery, could drive market share gains during the holiday period.
Advertising growthAmazon's advertising segment, which grew 23% YoY to $15.69 billion in Q2, remains a high-margin business. Analysts will look for sustained momentum in Q3, particularly in sponsored ads and video advertising, as Amazon competes with Meta and Google in the digital ad space.
AI product developmentsBeyond AWS, Amazon's advancements in AI-driven products, such as Alexa enhancements and generative AI tools for sellers, could provide upside. CEO Andy Jassy's comments on AI-driven customer experience improvements will be critical, especially as Amazon aims to integrate AI more deeply across its ecosystem.
Is Amazon a buy or a sell?Amazon has a TipRanks Smart Score of '10 outperform' and is rated as a 'strong buy ' by analysts with 44 'buy' recommendations, 0 'hold' and 0 'sell' recommendations, as of 21 October 2025.
Amazon TipRanks chart Source: TipRanks Source: TipRanks Amazon technical analysisAmazon's share price has fallen 1.33% in 2025, underperforming the Nasdaq 100, which has gained just over 19.6% during the same period. This follows Amazon's 44.39% gain in 2024.
Last month, Amazon's share price reached a high of $238.85, approaching its year-to-date high of $242.52, before falling back to support at $211, near the 200-day moving average, currently at $214.
If Amazon's share price can sustain a break above resistance at $239 - $243 (year-to-date highs), it opens the way for a move towards the next upside target at $265 - $270, coming from trend channel resistance viewed on the weekly chart below.
Amazon weekly candlestick chart Source: TradingView Source: TradingViewIn the event of earnings disappointment and if Amazon's share price experiences a sustained break of short-term support at $211 - $210, the next level of support comes in at $200, reinforced by weekly trend channel support near $180.
Amazon daily candlestick chart Source: TradingView Source: TradingView-
Source: TradingView. The figures stated are as of 21 October 2025. Past performance is not a reliable indicator of future performance. This report does not contain and is not to be taken as containing any financial product advice or financial product recommendation.
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