Tuesday, 02 January 2024 12:17 GMT

DP World's Hospitality Move Powers Atlantis Logistics


(MENAFN- The Arabian Post) Arabian Post Staff

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DP World has agreed to manage the logistics operations for Atlantis, The Palm and Atlantis The Royal, overseeing daily on‐demand delivery of perishables, dry goods and speciality items across nearly 7,000 pallets, supported by temperature‐controlled storage, inventory management and real‐time tracking systems. The transaction positions DP World to address the complexity of luxury‐hotel supply chains, enabling the resorts to uphold high service standards as they serve thousands of guests daily.

The partnership sees DP World tapping into the sophistication of its integrated logistics network to manage a supply chain exceeding 60,000 products sourced from around 70 countries. Offerings range from gourmet ingredients to guest‐facing merchandise and essential provisions, ensuring seamless service continuity for both Atlantis properties. DP World brings to bear its warehousing capabilities-including ambient and cold storage-alongside advanced inventory and tracking platforms to sustain supply chain visibility and agility.

Abdulla Bin Damithan, chief executive and managing director of DP World GCC, noted that luxury hospitality logistics demand“flexibility and efficiency” matched to discerning expectations. The firm's approach allows hotels to concentrate on guest experience by outsourcing the operational intricacies.

Paul Baker, president of Atlantis at Kerzner International, welcomed the agreement as a foundation for scalable, end‐to‐end logistics. He emphasised its value not only for present operations but also as a support mechanism for expansion ambitions across the region.

DP World's initial focus under the deal will be on optimising inbound supply flows and storage processes. Both parties are evaluating the potential to extend the collaboration into broader procurement and sophisticated supply‐chain services.

The move reflects DP World's growing footprint in the hospitality sector, leveraging its legacy as a global port operator and integrated logistics provider. The company handles about 10 per cent of global container traffic via its network of over 80 terminals in more than 40 countries, offering contract logistics, warehousing, freight forwarding and technology‐driven inventory solutions.

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Atlantis Dubai's comprehensive supply chain, encompassing over 60,000 items from approximately 70 nations, underlines the magnitude of the venture. Managing such a diverse range of goods-from raw ingredients to resort‐branded retail-demands a logistics partner capable of precision and efficiency at scale.

Within the broader industry context, luxury hospitality brings unique logistical challenges. Expectations around freshness, presentation and variety, combined with fluctuating guest demand, require nimble and transparent supply‐chain operations. This partnership exemplifies a growing trend in which logistics providers form strategic ties with operators to manage complexity behind the scenes, allowing brands to refocus on core service delivery.

DP World has steadily reinforced its logistics portfolio, building services across warehousing-including food‐grade, temperature‐controlled facilities-cross‐docking, and multimodal distribution, backed by digital inventory platforms. By repurposing these assets for hospitality, the company is diversifying its sector presence beyond traditional ports and terminals.

Atlantis Dubai Resorts, meanwhile, strengthen its operational backbone with a trusted specialist partner, potentially reducing risk, improving cost-efficiency and enhancing responsiveness in a dynamic environment. The accord underscores an evolving model in high-end hospitality: logistics as a strategic enabler of exceptional guest experiences.

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