(MENAFN- IMARC Group) Vietnam's EdTech market is at a clear inflection point: growing internet and smartphone penetration, government digital-education efforts, and rising demand for personalised and workforce-relevant learning are pushing adoption across K-12, higher education and upskilling. According to IMARC, the market was valued at USD 1.0 billion in 2024 and is forecast to reach USD 3.0 billion by 2033 , representing a CAGR of 12.96% (2025–2033) . This growth is being powered by AI-enabled learning tools, mobile learning, hybrid classroom models and an expanding local startup ecosystem.

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Key highlights

• Market size (2024): USD 1.0 billion
• Forecast (2033): USD 3.0 billion
• CAGR (2025–2033): 12.96%
• Fast-moving segments: K-12 tutoring & test prep, online higher-education/degree programs, professional upskilling and English language learning.
• Local ecosystem pulse: Hundreds of EdTech startups (estimates ~400–500 platforms), with dozens receiving funding and several large players (e.g., TOPICA) scaling regionally.

Market trends

• Digital infrastructure + device access: Rising smartphone ownership and cheaper data make online learning accessible to suburban and second-tier city students.
• Government encouragement: Ministries and local education departments have pushed digital initiatives and piloted tech integration in schools, creating procurement windows for EdTech providers.
• Workforce upskilling demand: Employers and adult learners favor short courses, certifications and language training that directly improve employability.
• Investor interest (selective): Although funding rounds slowed overall in some years, targeted investments continue (notably in high-growth tutoring, language and skills platforms).
• Localization & partnerships: Global platforms partner with local content and language providers to adapt curricula and delivery for Vietnamese learners.

Market segmentation

Sector Insights:

• Preschool
• K-12
• Higher Education
• Others

Type Insights:

• Hardware
• Software
• Content

Deployment Mode Insights:

• Cloud-based
• On-premises

End User Insights:

• Individual Learners
• Institutes
• Enterprises

Regional Insights:

• Northern Vietnam
• Central Vietnam
• Southern Vietnam

Latest news

• Large local investment (June 2025): Galaxy Education raised nearly USD 10 million from East Ventures and other backers - one of the largest recent EdTech fundraises in Vietnam and a signal that investors still back strong product/market fits.
• Ecosystem data: Market trackers report several hundred EdTech startups in Vietnam with dozens of funded players; deal activity has fluctuated but strategic early-stage deals persist, especially for language and K-12 tutoring products.
• Regional leadership: TOPICA remains one of the highest-profile Vietnam EdTech firms, with a history of large funding rounds and regional expansion-an example local players often cite when scaling abroad.

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