Vietnam Recommerce Market Report 2025: Forecast To 2029 - Vietnam's Recommerce Market To Reach USD 1.97 Billion At An 11.3% CAGR

(MENAFN- GlobeNewsWire - Nasdaq) The report delivers a data-rich overview of Vietnam's recommerce landscape, analyzing over 60 KPIs. It explores peer-to-peer (C2C) and business-to-consumer (B2C) resale, trade-in programs, rental, and refurbishment models. The report examines performance by channel, platform type, digital engagement, and product categories such as electronics, apparel, and home goods. Additionally, it provides consumer insights including device usage, payment preferences, and urban penetration across Tier 1-3 cities. With detailed transaction and market-share data, the report identifies opportunities and risks across channels and consumer segments.

Dublin, June 25, 2025 (GLOBE NEWSWIRE) -- The "Vietnam Recommerce Market Intelligence Databook - 60+ KPIs, Market Size, Share & Forecast by Channel, Category & Consumer Segment - Q2 2025 Update" report has been added to ResearchAndMarkets.com's offering.
The recommerce market in Vietnam is expected to grow by 13.7% on annual basis to reach US$1.28 billion in 2025.
The recommerce market in Vietnam experienced robust growth during 2020-2024, achieving a CAGR of 16.7%. This upward trajectory is expected to continue, with the market forecast to grow at a CAGR of 11.3% during 2025-2029. By the end of 2029, the recommerce market is projected to expand from its 2024 value of USD 1.13 billion to approximately USD 1.97 billion.
This report provides a detailed data-centric analysis of the recommerce market in Vietnam, covering market opportunities and risks across consumer segments (peer-to-peer and business-led resale); product categories; sales channels; and resale formats. With over 60+ KPIs at the country level, this report provides a comprehensive understanding of recommerce market dynamics.
It offers a comprehensive analysis of market dynamics in the recommerce market, segmented by recommerce channels (C2C, B2C, trade-in programs), sales models (resale, rental, refurbishment), platform types (generalist and vertical-specific), digital engagement (app, website, social media), and retail categories (electronics, apparel, home goods, and more). In addition, it provides a snapshot of consumer behaviour, device usage, payment preferences, and city-level penetration across Tier 1 to Tier 3 cities.

Reasons to buy

• Market Insights for Growth and Innovation: Navigate the future direction of the recommerce market by understanding business models adopted by key players - including resale, refurbishment, and rental formats. Leverage market share estimates to assess innovation, positioning, and growth opportunities.
• In-depth Understanding of Recommerce Market Dynamics: Gain a detailed view of market structure and growth trends across core sectors such as retail shopping, automotive, and home improvement. Understand key drivers shaping recommerce adoption through 2029.
• Value and Volume KPIs for Market Sizing: Utilize gross merchandise value (GMV), transaction volume, and average transaction value at the national level to quantify the overall market opportunity with precision.
• Competitive Landscape and Market Share Intelligence: Benchmark against leading recommerce players using market share data across categories and channels. Inform strategic decisions by understanding the current and emerging competitive landscape.
• Channel-Level and Digital Engagement Insights: Identify high-growth channels including C2C, B2C, and retailer-led trade-in programs. Track consumer activity across app, web, and social platforms to align digital strategies with behavior.
• Consumer Segmentation and Demand Patterns: Target growth opportunities by analyzing consumer behavior segmented by age group, income level, gender, and city tier. Adapt business models to evolving spending dynamics and platform preferences.

Key Attributes:

Report Attribute	Details
No. of Pages	83
Forecast Period	2025 - 2029
Estimated Market Value (USD) in 2025	$1.28 Billion
Forecasted Market Value (USD) by 2029	$1.97 Billion
Compound Annual Growth Rate	11.3%
Regions Covered	Vietnam

Report Scope
This report offers a comprehensive, data-centric analysis of the recommerce market in Vietnam, supported by 40+ tables and 55+ charts. The databook provides detailed forecasts and key performance indicators across transaction value, volume, and market share trends from 2020 to 2029.

Below is a summary of the key market segments covered:
Vietnam Recommerce Market Size and Growth Dynamics

• Gross Merchandise Value (GMV) Trend Analysis
• Average Transaction Value Trend Analysis
• Transaction Volume Trend Analysis

Vietnam Recommerce Market Size and Forecast by Sector

• Retail Shopping
• Home Improvement
• Other Sectors

Vietnam Recommerce Market Size and Forecast by Retail Category

• Apparel & Accessories
• Consumer Electronics
• Home Appliances
• Home Decor & Essentials
• Books, Toys & Hobbies
• Automotive Parts & Accessories
• Sports & Fitness Equipment
• Other Product Categories

Vietnam Recommerce by Channel

• Consumer-to-Consumer (C2C)
• Business-to-Consumer (B2C)
• Retailer Trade-In & Buyback Programs

Vietnam Recommerce by Sales Model

• Resale
• Rental
• Refurbishment & Certified Pre-Owned

Vietnam Recommerce by Digital Engagement Channel

• Website-Based Resale
• App-Based Resale
• Social Media Driven Resale

Vietnam Recommerce by Platform Type

• Generalist Marketplaces
• Vertical-Specific Platforms

Vietnam Recommerce by Device and OS

• Mobile vs Desktop
• Android, iOS

Vietnam Recommerce by City Tier

• Tier 1 Cities
• Tier 2 Cities
• Tier 3 Cities

Vietnam Recommerce by Payment Instrument

• Credit Card
• Debit Card
• Bank Transfer
• Prepaid Card
• Digital & Mobile Wallets
• Other Digital Payments
• Cash

Vietnam Recommerce Market Share Analysis

• Market Share by Key Players
• Competitive Landscape Overview

Vietnam Recommerce by Consumer Demographics

• Market Share by Age Group
• Market Share by Income Level
• Market Share by Gender

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Attachment

• Vietnamese Recommerce Market

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