Industry News In Brief (March 17, 2025)

(MENAFN- PRovoke) TALLAHASSEE, FL - IPREX, a global network of independent public relations agencies, has launched its first-ever IPREX student cohort in partnership with HBCU Florida Agricultural and Mechanical University (FAMU). This new initiative aims to create a more diverse talent pipeline in the public relations industry by providing mentorship, networking, and real-world industry insights to a select group of top journalism and communications students at FAMU. The inaugural cohort includes six students who will receive one-on-one mentorship, virtual discussions with industry experts, and opportunities to connect with over a dozen IPREX member agencies. The program also offers workshops and“Ask Me Anything” sessions designed to help refine students' PR skills. IPREX plans to expand the program to other HBCUs and universities across North America, continuing its commitment to diversity, equity, and inclusion in the PR industry.

NEW YORK- Mark Allen & Co. has introduced a CEO advisory service to support executives facing communications challenges. The service helps CEOs and C-suite leaders refine their messaging, navigate obstacles, and establish themselves as industry thought leaders. The division offers one-on-one consultations with founder Mark Pasetsky, specializing in areas such as reputation management, executive transitions, crisis management, and generative AI content creation.

MIAMI - Digital marketing agency Mod Op has announced the launch of Cultivate by Mod Op , a dedicated division focused on delivering specialized digital marketing solutions for the agriculture industry. The new division will provide a comprehensive suite of services, including creative design, media-buying, digital transformation, and public relations, The agency already works with agriculture clients including John Deere, Nutrien, and EarthOptics, among others.

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