(MENAFN- Straits Research)
Introduction
Implementation of enterprise applications promotes the free flow of business data within and beyond an organization. Using the appropriate tools, data from numerous sources, including social media, may be collected and preserved. Enterprise applications are increasingly popular among businesses since they cut expenses and expand market share. They contribute to the increased overall efficiency and production of the organization. Numerous businesses across diverse industries are seeking to enhance customer service. The expansion of the enterprise application market is propelled by the rising demand for a single solution to assist businesses in resolving their business difficulties. The enterprise application software integrates many programmes, including customer relationship management (CRM), business intelligence, supply chain management, and e-commerce systems. It can be adapted to meet specific business needs and deployed across several corporate networks and platforms.
As organizations and services have digitalized unprecedentedly, data breaches and leaks have grown more regular and harmful. Malicious software, ransomware, DDoS attacks, and cybercrime, such as phishing and other frauds, pose hazards to businesses of all sizes. In 2021, security solutions will include specific machine learning algorithms, hashing protocols, encryption, firewalls, access control, and data loss prevention. Progressive Web Applications (PWAs) are mobile applications integrated into a web page or installed on a user's system, transforming how people consume online content. In addition to being user-friendly, linkable, lightweight, and search engine-traceable, they are cross-platform compatible, attracting many users.
Market Dynamics
Increasing regulatory compliance requirements and audit management requirements:
Audits are a necessary evil for all businesses. Firms are implementing substantial modifications to their information technology systems and internal procedures to comply with legislative restrictions and demands, such as the Sarbanes-Oxley Act, the strict security standards of HIPPA, OSHA, and the Securities and Exchange Commission. This is greatly simplified by enterprise content management's audit trails, which offer access histories and transactional details for each document. Frequently, government-issued regulations require the maintenance of several types of data and records, and it can be not easy to comprehend these requirements.
Improved supply chain data and procedure transparency and accessibility:
A lack of visibility and openness inside the supply chain has historically been the most significant barrier to accomplishing supply chain objectives. Many businesses lack the supply chain awareness and knowledge required to enhance their capacity to foresee and avert disruptions and inventory imbalances. This is partly attributable to the incapacity to manage vast data scattered across numerous processes, sources, and systems. It is difficult for firms participating in the supply chain to keep up with the quick technological advancements and significant changes that the digital era is bringing to numerous industries and marketplaces.
The increasing need among enterprises for a single solution:
The expansion of the enterprise application market is propelled by the rising demand for a single solution to assist businesses in resolving their business difficulties. The enterprise application software integrates many programmes, including customer relationship management (CRM), business intelligence, supply chain management, and e-commerce systems. It can be adapted to meet specific business needs and deployed across several corporate networks and platforms. As firms expand, they demand business-focused enterprise apps that codify company policies, regulations, and processes based on specific business requirements. As the number of mobile users in the workplace rises, these applications can assist workers in improving their performance. This also improves communication, increases company efficiency, and identifies new revenue-generating potential in the market.
Regional analysis of the Global Enterprise Application Market
It is predicted that North America will keep its dominant position throughout the forecast period, which will result in it accounting for a significant portion of the market. The enormous growth observed in the regional market is most likely attributable to the transformation of business models toward more customer-centric ones, as well as businesses' concentration on reducing operating costs. Altering the organizational structures of a company acts not only as a primary driver of the regional market but also as a primary driver of vast new growth opportunities for the utilization of enterprise software.
It is projected that the European corporate app market will have a compound annual growth rate (CAGR) of 6% during the period covered by this prediction. It is anticipated that the Asia-Pacific area will experience considerable growth due to the rising demand for cloud-based solutions. This need has been mainly driven by the rise in the number of start-ups and small and medium-sized businesses in the region (SMEs).
Key highlights
The global enterprise application market size was valued at
USD 250.64 billion in 2021
and is projected to reach
USD 514.55 billion by 2030 , registering a
CAGR of 8.32%
from 2022 to 2030.
In 2021, the customer relationship management sector contributed 18 % of the global market's revenue.
A CAGR of 8% is anticipated for the healthcare market segment throughout the forecast period.
The cloud-based solution segment was predicted to account for 35 % of the market in 2021 and is projected to gain significant momentum throughout the projection year.
It is anticipated that North America will maintain its preeminent position throughout the forecast period, accounting for a large market share.
Competitive Players
SAP
Oracle
Microsoft
Salesforce
IBM
Infor
ServiceNow
Workday
Sage
Zoho
Recent Developments
Recent Developments
June 2024 - Oracle announced significant advancements in its low-code development platform, Oracle APEX, with the introduction of the APEX AI Assistant. This new feature simplifies the app creation process, enabling developers to quickly build feature-rich, large-scale, and mission-critical applications, thus enhancing productivity and efficiency in application development.
March 2024 - SAP SE and NVIDIA expanded their collaboration to provide enterprise clients with accelerated access to SAP's comprehensive suite of cloud solutions and services. This partnership leverages the transformative capabilities of data and generative AI, empowering businesses to harness advanced technologies for improved decision-making and operational efficiency.
Analyst Opinion
As per our analyst, the global market is set for substantial growth, driven primarily by the accelerating digital transformation initiatives across various sectors. This trend is particularly pronounced in regions like Asia-Pacific (APAC) and North America, where organizations are increasingly adopting advanced technologies to enhance operational efficiency and customer engagement.
The ongoing push for digital transformation is fundamentally reshaping business operations. Companies are striving to optimize their processes, improve data analytics capabilities, and elevate customer experiences. Consequently, the demand for enterprise applications-such as ERP, CRM, and SCM-is anticipated to continue rising. This shift is essential for organizations aiming to maintain competitiveness in a rapidly evolving market landscape.
Moreover, as businesses navigate the complexities of digital transformation, the market is poised for continued innovation and investment. Organizations that strategically adopt and implement these technologies while effectively addressing security concerns will be well-positioned for success. Given that security remains a paramount issue, especially in highly regulated industries, prioritizing robust security measures will be critical for organizations looking to thrive in this dynamic environment.
Segmentation
By Product
CRM
ERP
SCM
Web Conferencing
BI
BPM
CMS
EAM
Others
By Deployment
On-premise
Cloud
By End-User
Manufacturing
BFSI
Healthcare
Retail
Government
Aerospace & Defense
Telecom & IT
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