Cloud Platform Vultr Names Sourcecode As Global Lead Agency


(MENAFN- PRovoke) LONDON - technology PR and marketing agency SourceCode Communications has been named as global lead agency for US-based Vultr, the world's largest privately-held cloud infrastructure platform.

SourceCode was selected as Vultr's UK agency of record at the end of 2023, and has now extended its remit globally, expanding its country programme across its partner Network in France, Germany, Spain and the Nordics, without a competitive pitch.

The new global hub brief, led from London, will see SourceCode manage all Vultr's global PR teams across North America, LatAm and Europe.
From this month, Vultr is also working with SourceCode in the US for executive thought leadership. The company has not previously had a global PR agency.

Since it was founded in Florida in 2014, Vultr has served more than 1.5 million customers across 185 countries, and was recently named by Dell Technologies as AI Provider of the Year for the Americas. Its clients include Singtel,
Athos Therapeutics, Simpro, and Datadome, and the firm competes with the likes of AWS, Google Cloud, Microsoft, CoreWeave and Lambda
Labs.

Vultr chief marketing officer Kevin Cochrane said:“Vultr is growing rapidly around the world and we need the best communications partners. We are excited to be working with SourceCode to manage and drive our global communication programme through our North American and LatAm teams, as well as through their partner network across Europe. The work SourceCode has delivered has been game changing for us and so we are excited about harnessing that across more geographies.”

Since launching in the UK in September 2023, SourceCode UK has grown and launched new services including analytics, executive brand management and, most recently, SourceCode Demand Cloud, its marketing-as-a-service capability .

Giles Peddy, managing director and EVP of SourceCode Communications UK & Europe said:“When clients expand geographies and services it is testament to the quality of work our team is delivering, and investment in building cutting edge new tools and services. Vultr operates in one of the hottest areas of technology and our ability to help shape the future of the brand is exactly what SourceCode was built for.”

The agency recently promoted Kristen Stippich to US managing director.

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