(MENAFN- Market Press Release) December 4, 2025 6:35 am - The launch of the Global Category Strategy Builder reinforces ReadyBid's leadership in next-generation hotel procurement technology, giving enterprises a scalable and intelligent way to structure and execute global sourcing programs.

San Diego, CA - 4 December 2025:

ReadyBid, the industry's most advanced hotel RFP and hotel sourcing automation platform, has launched its Global Category Strategy Builder, a strategic planning module designed to help corporations design, structure, and optimize their multi-region hotel procurement frameworks with precision. This innovation enables organizations to create data-driven sourcing strategies that align with enterprise goals, travel demand, and regional market conditions.

The Category Strategy Builder allows procurement teams to map out sourcing categories, define property tiers, establish rate governance models, assign regional objectives, and embed sustainability criteria before launching the hotel RFP cycle. This gives corporations a structured strategy foundation that supports more effective decision-making when they bid on hotels and compare supplier proposals.

Joseph Friedmann, President & CEO of ReadyBid, said that many corporations approach hotel procurement reactively rather than strategically. He noted that ReadyBid's new category builder shifts the process toward proactive planning by ensuring that every hotel RFP event is aligned with a clear sourcing framework. This strengthens governance across all areas of corporate travel management.

The builder integrates directly with ReadyBid's hotel RFP tool and hotel RFP template workflows, enabling strategy elements to flow naturally into the sourcing environment. It also works with ReadyBid's hotel sourcing tool, ensuring that supplier evaluations, rate comparisons, and negotiation decisions are guided by the predefined strategy framework. This alignment dramatically improves sourcing accuracy and consistency.

The launch of the Global Category Strategy Builder reinforces ReadyBid's leadership in next-generation hotel procurement technology, giving enterprises a scalable and intelligent way to structure and execute global sourcing programs.

About ReadyBid

ReadyBid is a San Diego–based provider of hotel RFP, hotel sourcing, and hotel procurement automation. Its platform helps corporations and travel management companies streamline sourcing, strengthen negotiation outcomes, and maintain full visibility across global business travel management programs. Learn more at or contact....

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