Exchange 2026 Launches New Advisor Reward Program
The tiered incentive program allows registered financial advisors to earn digital rewards, redeemable for a variety of popular gift cards, for taking part in key activities. This includes registering, attending, and participating in meetings with sponsors and peers.
"We listen to our advisor community, and we know that the cost of travel and time out of the office is their biggest hurdle to attending," said Sarah Alexander, Head of Marketing at VettaFi. "This program is a direct investment in our most important attendees. It helps ease that financial burden, making the decision to join us in Las Vegas that much easier."
Alexander added, "This is a true 'win-win' It gives back to the advisors who invest in us, while also creating a system that encourages and rewards the very connections that make the event valuable for advisors and asset managers alike. We're actively driving engagement, not just hoping for it."
The advisor reward program is one of several new enhancements to the Exchange 2026 experience, which also includes, AI-driven matchmaking, an enhanced focus on practice management content, and the much-anticipated return of the puppies.
Registration for Exchange 2026 is now open. Financial advisors can learn more about the reward program and register at ExchangeETF.
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