(MENAFN- The Arabian Post)

Gemini has secured registration with AUSTRAC and formally established its Australian arm, positioning itself as a regulated digital currency provider in the country. With the move, Australians can now trade with Australian dollars through local payment rails and the firm has named a dedicated country head to lead its strategy.

The new entity, Gemini Intergalactic Australia Pty Ltd, is now recognised by AUSTRAC as a digital currency provider, enabling full operations in compliance with Australia's anti-money laundering and counter-terror financing laws. Local deposit and withdrawal options via PayID and Australia's New Payments Platform will be enabled, reducing reliance on cross-border transfers.

Saad Ahmed, Gemini's head of APAC, said the expansion aligns with robust demand in Australia's crypto market, which the company estimates at roughly 22–25 per cent adoption. He emphasised that the decision to push into Australia preceded the government's latest regulatory proposals. The firm plans to apply for an Australian Financial Services License to roll out advanced services such as staking and lending, but these will not be available at launch.

To lead its local presence, Gemini has appointed James Logan as Head of Australia. Logan was formerly in leadership roles at Luno and Bitget in Australia, thus bringing regional experience in crypto operations and regulatory compliance. His responsibilities include building partnerships, scaling operations, and navigating evolving policy frameworks.

Gemini's entry comes amid intensifying regulatory focus in Australia. The government recently released draft legislation that would require crypto exchanges to hold an AFSL under the Corporations Act, thus applying the same regulatory rigour to digital assets as to traditional finance firms. Some industry observers view the move as a consolidation trigger-smaller platforms may struggle to absorb compliance costs.

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Beyond regulation, banking integration remains a competitive differentiator. Australian customers have long faced friction when depositing and withdrawing via crypto platforms due to banks restricting or flagging such transactions. Gemini's local setup aims to mitigate such barriers by partnering with Australian payment systems and financial institutions.

In the competitive landscape, Gemini will go head to head with established players such as Independent Reserve, CoinSpot, Binance Australia and OKX. While some already operate under established local compliance frameworks, Gemini emphasises institutional-grade infrastructure, regulatory integrity and global liquidity as its advantages.

Analysts view the timing of Gemini's move as strategic. The firm's recent listing on Nasdaq, in which it raised USD 425 million, has strengthened its capital base and credibility. Establishing operations in Australia now allows it to lock in market share under current rules, ahead of any stricter licensing regime.

Australia's crypto adoption has surged in recent years. Surveys and industry reports suggest that by 2025 nearly one in four Australians hold digital assets-a rate comparable to the U. S. This growth, along with rising institutional interest, makes the market an increasingly attractive target for global exchanges.

Gemini has had a presence in Australia since 2019, serving local users via its global platform but with limited features and higher costs. Under the new structure, native AUD deposits, enhanced trading pairs, and faster settlement are expected to improve user experience and price competitiveness.

While Gemini's initial rollout will omit certain features like crypto-backed credit or staking, the company says it is pacing its product expansion in tandem with regulatory clarity. It is adopting a“wait-and-watch” posture with respect to the government's consultation process, but remains confident that its operations will comply.

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The Australian push is one element in Gemini's broader global strategy. It has also moved ahead in Europe under MiCA and is exploring tokenised stock trading in key markets. The firm now claims to serve customers in over 60 jurisdictions and has processed hundreds of billions of dollars in cumulative trading volume.

Arabian Post – Crypto News Network

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