Doha, Qatar: The Primary Health Care Corporation (PHCC) is celebrating Customer Service Week under the slogan“Your Service, Our Responsibility,” which falls annually during the first week of October. This year's celebrations take place from October 6 to 9, 2025.

The initiative focuses on raising staff awareness and enhancing their skills in serving patients by collecting feedback and comments, which serve as motivation for continuous improvement. The aim is to overcome past challenges, enhance service quality, and highlight the vital role of customer service across all sectors-while emphasizing the importance of delivering the best possible services to patients and fostering an corporate culture centered around patient care.

Hayyak service plays a crucial role within PHCC as it significantly improves the patient experience and satisfaction. It achieves this through in-person visits and engagement with healthcare providers, offering information, answering questions, addressing patient needs, and listening to suggestions to ensure ongoing improvement. In cases of issues or complaints, Hayyak also provides immediate and effective responses to resolve them, reinforcing PHCC's commitment to continuous improvement and success in delivering essential primary health care.

PHCC currently operates 31 health centers across Qatar. Each health center provides healthcare services while its customer service department receives feedback and complaints, tracking patient comments and reactions. In the third quarter of 2025, PHCC received a total of 1,261 comments, which were addressed collaboratively.

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