Brandjet.Ai Launches To Advance Brand Intelligence With AI Sentiment And Perception Tools

(MENAFN- GetNews) Brandjet launched a new SaaS platform for brand intelligence. Its tools offer real-time sentiment analysis, assess brand perception across foundation models, and identify PR opportunities. The goal is to help businesses understand how people and AI perceive them and to shape their reputation.

Seattle, Washington - Brandjet, a new SaaS platform redefining brand intelligence, today announced its official launch. The company provides marketing, communications, and growth teams with a comprehensive suite of AI-powered tools to monitor real-time sentiment, evaluate brand perception through foundation models, and discover PR opportunities through journalist pitch requests and lead searches.

In an era where both public opinion and AI systems shape brand reputation, Brandjet is pioneering a new category of brand intelligence: one that helps companies understand how they are perceived by both people and machines-and equips them with the tools to respond in real time.

“Every brand today lives in two worlds-the human one of customers, media, and stakeholders, and the algorithmic one of AI systems and models that increasingly filter how people see and interact with brands,” said David Quintero, CEO and Co-Founder of Brandjet.“We built Brandjet to give companies a clear window into both worlds, and the ability to turn insights into immediate, measurable action.”

Solving Modern Brand Challenges

• Real-Time Sentiment Analysis of Social Feeds Brandjet continuously monitors social conversations and online sentiment, giving companies instant visibility into reputation shifts, campaign performance, and audience reactions. This helps teams identify emerging risks or opportunities early-before they snowball into crises or missed growth moments.

• AI Model Perception Scores With the rise of AI-driven search, recommendations, and generative platforms, how large AI models“perceive” a brand increasingly influences customer discovery and trust. Brandjet provides unique AI Perception Scores, showing businesses how their brand is represented across foundation models-highlighting gaps, inconsistencies, or biases that may affect visibility and influence.

• PR Pitch Request & Lead Search Beyond monitoring perception, Brandjet helps teams take action. Its integrated PR module allows companies to discover journalist pitch requests, identify relevant leads, and streamline outreach efforts-bridging the gap between insight and execution.

Why Now: The Convergence of AI, Perception, and Growth

Brand reputation has always been shaped by public sentiment and media coverage. But today, a third factor has entered the equation: AI models that increasingly define what information gets surfaced, summarized, or recommended to customers.

According to Accenture, over 72% of consumer interactions with brands now pass through some form of AI system, from search engines and recommendation platforms to generative assistants. At the same time, research shows that brands lose millions annually to misaligned messaging and missed PR opportunities.

Brandjet addresses both challenges in a single platform: measuring reputation across people and machines, while empowering teams to proactively shape perception through smarter PR and outreach.

Early Traction

In its private beta, Brandjet partnered with a select group of companies in technology, consumer goods, and professional services. Early users reported improved PR outcomes, with faster and more relevant outreach leading to increased earned media coverage. They also gained greater visibility into risks, as real-time sentiment alerts helped prevent reputational crises. Finally, perception scoring provided a new level of AI readiness by highlighting blind spots in how AI systems portrayed their brands.

One customer noted that“Brandjet helped us see how our brand looked not just to customers, but to the algorithms shaping the customer journey. That insight changed how we thought about messaging and growth.”

Looking Ahead

Brandjet is building toward a future where brand perception is no longer a guessing game. Upcoming features include automated competitive benchmarking, which will show how a brand stacks up against industry peers; AI-driven campaign orchestration, enabling users to generate and deploy PR campaigns directly within the platform; and CRM and media database integrations that will create a seamless workflow from insight to outreach.

About Brandjet

Brandjet is an AI-powered brand intelligence and outreach platform. Combining real-time sentiment analysis, AI model perception scoring, and PR lead generation, Brandjet gives companies unprecedented clarity into how they are perceived-by both people and machines. With actionable insights and built-in outreach tools, Brandjet helps businesses not only understand their reputation but also actively shape it.

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