Tuesday, 02 January 2024 12:17 GMT

Forget 12-Hr Workdays! Noida Founder Says They Grew 200% By Working Just 6 Hrs, 'I Read, Spent Time With Daughter'


(MENAFN- Live Mint) Deepak Bhati, Chartered Accountant and co-founder of influencer marketing agency DigiWhistle, raised pivotal questions around work-life balance and productivity. He questioned whether working long hours guarantees 'productivity' and said his company got a 200% revenue boost in two years, though he worked for around 5 to 6 hours on most days. Bhati notes that his company's success did not come from“hustling 24/7” but“from focusing on the right things.”

In a LinkedIn post, he wrote,“I don't work 12–14 hours a day. Most days, I only work 5–6 hours.”

He added,“The rest? I'm reading. Thinking. Spending time with my daughter. Or simply doing nothing.”

His post further read,“Does that make me less ambitious? I don't think so. Because in the last few years-From the very start, I thrived on managing multiple interests simultaneously. As Co-Founder of DigiWhistle (an influencer marketing agency in Noida), we've grown revenues by 200% in just the last two years.”

He continued,“None of this came from“hustling 24/7.” It came from focusing on the right things. And here's what I've learned: It's not the hours that define you. It's the outcomes. So if 6 hours work for you - great. If 16 hours work for you - great.”

He concluded his post asking, "The real question is-Are you happy? Are you productive? Are you growing? Because the number of hours doesn't prove your ambition. Your results do."

Also Read | 'Narayan Murthy competition': Redditor condemns Korea's 84-hour work week

Netizens reacted to the post positively. One said,“At the end of the day, it's all about productivity and achieving your goals. Follow a path that brings fulfilment and that's all you need.”

“Yess output is important [sic],” another replied.

In a hilarious take, one replied, 'Doing nothing is itself a task, and often the most valuable.'

Also Read | 90-hour work week debate: Ashwini Vaishnaw says no substitute for hard work Who is Deepak Bhati?

According to his LinkedIn bio, Deepak Bhati is a CA who started his career as a Senior Associate Auditor. In 2019, he launched his own company, and in 2022, he co-founded another startup.

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Live Mint

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