Tuesday, 02 January 2024 12:17 GMT

Deep Algorithm Solutions AI Cybersecurity Start-Up Gets Rs 10.8 Crore In Seed Funding


(MENAFN- KNN India) New Delhi, Jul 17 (KNN) Deep Algorithm Solutions, a cybersecurity and artificial intelligence start-up specialising in fraud prevention for digital financial systems, has secured Rs 10.8 crore in its first seed funding round from Unicorn India Ventures.

The company, founded in December 2021 by JP Mishra, focuses specifically on fraud prevention solutions for the finance sector.

The start-up offers two primary products designed to combat digital fraud and cyber threats. Its flagship platform, adaptive behavioural intelligence identity security (adapIDAI), utilises artificial intelligence to monitor user interactions with their devices, creating unique behavioural patterns for each individual to enable accurate fraud detection.

The system tracks specific user behaviours including finger pressure while tapping screens, phone-holding patterns, and typing speed variations.

The company's second platform, BotShield, functions as a digital security guard that protects websites and applications from various cyber-attacks.

This includes defending against hackers attempting to crash systems through overwhelming fake traffic and blocking malicious software from infiltrating applications during operation.

The raised capital will be deployed across multiple strategic initiatives. The company plans to scale its engineering and threat intelligence teams, accelerate go-to-market activities in India and Southeast Asia, expand integrations with key enterprise platforms, and enhance its behavioural AI and fraud analytics engine capabilities.

Deep Algorithm Solutions has already secured notable deployments of its technology.

The platform is currently operational at DCB Bank, a private sector lender, and the National Capital Region Transport Corporation (NCRTC), a government entity responsible for building and operating rapid transit systems to improve connectivity and transportation in the Delhi National Capital Region.

The start-up aims to provide comprehensive cybersecurity solutions using advanced technologies including artificial intelligence, block chain, internet of things (IoT), and cloud computing to more effectively guard against fraud and cyber threats.

This approach is designed to drive digital transformation and accelerate business growth for its clients.

Deep Algorithm Solutions was incubated at IIIT Hyderabad and received support from leading innovation centres at IIT Mandi and IIT Kanpur.

The company is now planning to expand its sales presence in key banking, financial services, and insurance (BFSI) hubs including Mumbai and Bengaluru.

The start-up is also pursuing international expansion opportunities, with ongoing discussions with potential clients in Kenya, South Africa, and the UAE.

Additionally, the company is building strategic channel partnerships with system integrators and cloud marketplaces to broaden its market reach and distribution capabilities.

(KNN Bureau)

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