(MENAFN- PRovoke)
MUMBAI - Weber Shandwick has strengthened its senior leadership team in India with the appointment of of industry veteran Deepak Kanulkar to head of policy advocacy and public affairs of Powell Tate, India and Subir Moitra, as head of media relations of Weber Shandwick, India.
Kanulkar's extensive experience spans across organisations such as Cipla, Bombay Chamber of Commerce, Hinduja Group, Coca-Cola, Tata AIG, Arab Insurance Group, Good Relations, and Skeiron. An established leader in the domain, Kanulkar (pictured)has also played key roles in industry bodies and associations to enhance business prospects for the organizations he has represented. Moitra is a seasoned professional with over two decades of experience in driving internal, and external marketing and corporate communications creating, and executing compelling communications strategies, and content management. He has a strong track record of managing communications leading brands in India, such as KPMG, United Technologies, and Pratt & Whitney.
SYDNEY - Tracksuit, a New Zealand-born startup on a mission to shape the future of brand tracking, has appointed communications agency Sling & Stone as its agency of record across Australia and New Zealand following a competitive pitch process.
The agency is tasked with growing Tracksuit's brand presence among marketing decision makers. This includes founder profiling, tapping into Tracksuit's unique datasets on consumer trends and positioning the platform as a crucial tool in the marketer's toolkit.
SINGAPORE - Golin has launched its new AI Incubator Spark, which is designed to diversify ideation, elevate storytelling and mobilise content delivery for the agency across APAC.
Initiated by Golin's creative intelligence unit in Singapore, Spark explores artificial intelligence platforms including ChatGPT, Midjourney, Dall.E as a starting point for strategic planning and creative ideation. The team is also working with custom artificial intelligence platform developers in Asia to explore the potential of this technology for the communications industry. The launch of Spark follows the unit's development and rollout of
Executive Impact Matrix, a data-driven solution to analyse the business impact that executive thought leadership delivers.
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