In celebration of International Women's Day, The PepsiCo Foundation and the Jordan River Foundation Announce Partnership to Empower Women


(MENAFN- Asdaa BCW) AMMAN – The PepsiCo Foundation, PepsiCo’s philanthropic arm, has announced its partnership with the Jordan River Foundation (JRF) in support of women empowerment programs and interventions implemented by JRF across Jordan’s governorates.

Marking International Women's Day, the PepsiCo Foundation has extended its support of JRF’s Social Enterprises designed to leverage the livelihoods of thousands of Jordanian and refugee women through trainings in vocational skills and workforce readiness.

“Our partnership with the PepsiCo Foundation is a renewal of the company’s belief in JRF’s community empowerment projects designed to enable local communities become self-reliant, productive and entrepreneurial at heart, which in turn is helping us address the socio-economic challenges related to unemployment and labor market needs,” points JRF’s Director General Enaam Barrishi.

Through the grant it is offering, the PepsiCo Foundation will provide the necessary tools and equipment to expand and develop JRF’s social enterprises: Karma Kitchen and Jordan River Designs, both of which were launched to help empower women through culinary arts and handicrafts. This will also help JRF create more than 60 new job opportunities for local community women, enabling them to provide for their families and increasing women participation in the labor market.

“PepsiCo and the PepsiCo Foundation are proud of the partnership with the Jordan River Foundation, supporting women across the Kingdom”, said Wael Ismail, Corporate Affairs Vice President for Africa, Middle East and South Asia. “Guided by our PepsiCo Positive strategy, we are committed to inspire positive change for communities we work in, and we believe that empowering women and strengthening their role as leaders within the workforce is one way we can help pave the way for a brighter future”.

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Asdaa BCW

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