(MENAFN- The Peninsula) The Peninsula
DOHA: The Social Development Center ‘NAMA' yesterday launched an awareness campaign under the title 'Aspiration and Achievement 2030 meant to activate targeting youth in achieving goals of Qatar National Vision 2030.
The campaign, the first of its kind, aims to raise awareness among youth about the importance of Qatar National Vision 2030, its pillars and goals. It also seeks to motivate them to contribute consciously to achieve the goals of this vision that represents a prosperous future for a great country and its ambitious people.
This campaign comes in the context of the new strategic orientations of ‘NAMA' that target youth as they are considered the key engine in the wheel of development in Qatar.
The campaign is a result of the requirements of Qatar's Second National Development Strategy 2018-2022 which the country has celebrated its launching under the patronage of Prime Minister and Interior Minister H E Sheikh Abdullah bin Nasser Al Thani in March, 2018.
On this occasion, Maryam bint Abdullatif Al Mannai, Acting Executive Director of the Social Development Center ‘NAMA,' said: 'In the context of the strategic orientations of ‘NAMA' to support the Second National Strategy, I would like to announce the launch of the awareness campaign 'Aspiration & Achievement 2030 meant to activate youth participation in achieving Qatar National Vision 2030 based on their awareness and knowledge of the importance of this vision.
During the launch, Amal Abdullatif Al Mannai, CEO of Qatar Foundation for Social Work (QFSW), told The Peninsula: 'This campaign, which is being launched today is mainly targeting youth to fill the gaps and work under the framework of Qatar's National Vision 2030. NAMA is targeting youth since last two years; the organisation is preparing youth for the projects which are set to be introduced in future.
'Aspiration and Achievement 2030 campaign will run under the Qatar National Vision 2030, to increase the awareness among youth to focus on the mission of Qatar National Vision 2030 especially the four pillars in which the vision is based on. These four pillars include economy, human development, social development and environmental development.
'We want to inform youth how they can contribute in each of the pillar to make it strong enough. We are targeting youth despite their nationality and religion, as Qatar National Vision is not only about the local community but also about people living in Qatar, said Mohamed Al Abdul Ghani, head of production section at Nama. 'This one-month long campaign is divided into four sections as per the pillars. Every week one pillar will be discussed whereas this week environmental development will be discussed among the youth, he added.
The launch ceremony featured displaying paragraphs quoting the words of His Highness the Emir Sheikh Tamim bin Hamad Al Thani regarding youth contribution in realizing the vision.
Also, two short films were presented; the first film attractively summarized the four pillars of Qatar National Vision 2030 using Liquid Animation technique with sounds effects, while the second film summed up some real contributions to the implementation of the vision. Each participant will present a one minute film which talks about his contributions to the pillar allocated for the week.
‘NAMA' later presents the participations to a panel to select one winner for each pillar, with the awarding of prizes for the four winners throughout the campaign weeks. At the end of the ceremony, a hashtag(#Aspiration & Achievement2030) for the campaign was launched in order to engage youth, the attending audience and the interested parties.
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