Directional Economics CEEMEA: New Horizons, From Investment Hosts To Global Investors
Looking at the CEE4, we discuss why the next leg of the region's growth journey will involve developing successful multinationals. Countries could do more in this regard as their ODI remains well below the levels implied by their stage of economic development.
So far, policymakers have focused primarily on attracting FDI and promoting exports. Going forward, they need to broaden this institutional framework to facilitate the foreign expansion of domestic firms, for example through market intelligence, access to financing and risk-sharing instruments, legal and regulatory support, and economic diplomacy. Ultimately, firms themselves need to recognise the opportunities offered by becoming multinational.
This is certainly the message we are hearing from our own corporate surveys, for example in Poland, where foreign expansion is now seen as a necessity to break out of relatively small domestic markets to diversify customer bases, spread fixed costs over greater sales and increase the returns on investment in innovation and digitalisation. The Czech Republic seems to have made the most progress with ODI, while Poland and Romania lag. All countries could do more.
Coming back to the immediate outlook for the region, we see a mixed picture heading into 2027. Poland is expected to remain one of the fastest growing economies in the EU, albeit with fiscal frailty. Parliamentary elections next year mean there will be little appetite for fiscal consolidation, and the focus will remain on the sovereign bond market, where downgrade risks remain and foreign holdings are low. Even though we expect 50bp of rate hikes locally, we see the zloty staying relatively soft.
Hungary should enjoy an improving growth rate and a better fiscal position. The path towards euro adoption, which we see happening in 2032 at the earliest, would require a lower inflation target and a credible medium-term fiscal framework. These policy shifts could create room for 125bp of rate cuts by the end of 2027. Positioning on this theme is already crowded, but local currency bond yields should soften further and EUR/HUF should stay near 350/360.
Czech activity is set to slow next year on the back of softer real wage growth, but the manufacturing sector has been holding up reasonably well. We see the Czech National Bank as one of the most hawkish in the region, having already hiked this year. At least another 25bp of tightening by year-end should see ongoing demand for the koruna.
In Romania, the bond market continues to teeter on the edge of junk status. If a stable government can be formed, further fiscal improvement can win through and be rewarded with lower funding costs. This could end three years of stagnation. In Turkey, we are more bullish on disinflation prospects than market pricing implies. We see 700bp of policy easing by end 2027. However, early 2028 elections will soon come into play.
Also covered in this publication, Croatia remains in good shape, politics remains challenging in Serbia, while Bulgaria is on the right path, albeit with imbalances. Ukraine continues to suffer from the destruction and macro imbalances of a protracted war. In the CIS, we see Uzbekistan as the outperformer given its strong and diversified growth, positive sovereign ratings momentum, and expected catch-up on gold exports.
In short, 2027 should be a year of idiosyncratic CEE stories. We are sure that the insights provided by our local economists and strategists make Directional Economics an essential guide to the region.
Chris Turner, Global Head of Markets and Regional Head of Research, UK & CEE
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