Tuesday, 02 January 2024 12:17 GMT

Nestlé Signs Global Marketing Deal With NBA


(MENAFN- Swissinfo) The Swiss food giant Nestlé has signed a multi-year international marketing partnership with the National Basketball Association (NBA). The deal covers 21 markets across four continents. Select your language
Generated with artificial intelligence. Listening: Nestlé signs global marketing deal with NBA This content was published on October 7, 2026 - 14:36 1 minute Keystone-SDA
    Deutsch de Nestlé wird Partner der nordamerikanischen Basketball-Liga NBA Original Read more: Nestlé wird Partner der nordamerikanischen Basketball-Lig

As part of the partnership, Nestlé brands Milo, Nescau and Nesquik will become official NBA partners from early 2027. The agreement will also include joint initiatives through the league's youth programmes and at selected NBA events.

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