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Precious Communications Hires Sarah Cavanaugh As Director
(MENAFN- PRovoke)
SINGAPORE - PRecious Communications has appointed Sarah Cavanaugh as director, strengthening the agency's regional leadership across corporate reputation, healthcare and AI-driven communications.
Singapore-based Cavanaugh will work with regional and global clients across Southeast Asia, with responsibility for corporate reputation, healthcare innovation and the integration of AI into communications strategy.
Cavanaugh has more than a decade of experience across corporate affairs and healthcare communications, advising multinational companies in Asia-Pacific on corporate reputation, public affairs, stakeholder engagement and issues management.
Her previous client experience includes LinkedIn, AWS, Money20/20, Organon, Takeda and Visa. She has been based in Singapore for the past seven years.
At PRecious, Cavanaugh is also working on the agency's internal AI transformation, leading initiatives focused on productivity and the quality of client work.
“Sarah's appointment marks a significant milestone in our commitment to providing forward-thinking, strategic counsel,” said PRecious founder and group CEO Lars Voedisch.“Her extensive experience in corporate reputation and healthcare, combined with her innovative approach to the evolving intersection of AI and communications, makes her an invaluable addition to our leadership team.”
Cavanaugh said she saw an opportunity to further develop the agency's capabilities around AI visibility and strategic reputation.
“Our team represents a unique space to push the boundaries of how we advise clients on topics like AI visibility and strategic reputation,” she said.“I look forward to working with the team to continue building out these capabilities and delivering value that is both meaningful and strategically grounded for our partners.”
Cavanaugh's arrival follows a series of senior leadership appointments at PRecious over the past year. In November, the agency appointed former MSL Singapore managing director Joanna Ong as its first regional chief operating officer, with responsibility for operations, client service delivery and people development across Asia-Pacific.
In January, PRecious also appointed Ng Chip Keng as senior vice president of its corporate and financial practice, overseeing areas including corporate reputation, issues and crisis management, litigation PR advisory and financial services marketing.
Singapore-based Cavanaugh will work with regional and global clients across Southeast Asia, with responsibility for corporate reputation, healthcare innovation and the integration of AI into communications strategy.
Cavanaugh has more than a decade of experience across corporate affairs and healthcare communications, advising multinational companies in Asia-Pacific on corporate reputation, public affairs, stakeholder engagement and issues management.
Her previous client experience includes LinkedIn, AWS, Money20/20, Organon, Takeda and Visa. She has been based in Singapore for the past seven years.
At PRecious, Cavanaugh is also working on the agency's internal AI transformation, leading initiatives focused on productivity and the quality of client work.
“Sarah's appointment marks a significant milestone in our commitment to providing forward-thinking, strategic counsel,” said PRecious founder and group CEO Lars Voedisch.“Her extensive experience in corporate reputation and healthcare, combined with her innovative approach to the evolving intersection of AI and communications, makes her an invaluable addition to our leadership team.”
Cavanaugh said she saw an opportunity to further develop the agency's capabilities around AI visibility and strategic reputation.
“Our team represents a unique space to push the boundaries of how we advise clients on topics like AI visibility and strategic reputation,” she said.“I look forward to working with the team to continue building out these capabilities and delivering value that is both meaningful and strategically grounded for our partners.”
Cavanaugh's arrival follows a series of senior leadership appointments at PRecious over the past year. In November, the agency appointed former MSL Singapore managing director Joanna Ong as its first regional chief operating officer, with responsibility for operations, client service delivery and people development across Asia-Pacific.
In January, PRecious also appointed Ng Chip Keng as senior vice president of its corporate and financial practice, overseeing areas including corporate reputation, issues and crisis management, litigation PR advisory and financial services marketing.
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