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Deliveroo and Toys"R"Us Give Riders' Children a Back-to-School Shopping Spree to Remember
(MENAFN- Soul Communications) Dubai, 10th August 2026: New backpacks, favourite toys, and a chance to meet Geoffrey the Giraffe made this year's Back-to-School shopping extra special for a group of Deliveroo riders and their children, thanks to a special partnership with Toys"R"Us.
As part of the initiative, Deliveroo invited a group of riders and their children to a dedicated shopping experience at Toys"R"Us, where the children had the chance to choose their own Back-to-School essentials, including backpacks, lunch boxes, water bottles, and pencil cases. The experience also gave children the opportunity to select their favourite toys and enjoy a special meet-and-greet with Geoffrey the Giraffe, the official mascot of Toys“R”Us, making the return to school even more memorable.
Supporting riders also means supporting the people who matter most to them. The initiative reflects Deliveroo's ongoing commitment to rider wellbeing, extending beyond the road to create meaningful moments for riders and their families.
The Back-to-School experience builds on Deliveroo's year-round programme of rider initiatives, which includes sports days, cinema nights, recognition programmes and seasonal activations, all designed to foster a supportive community and recognise the dedication of riders across the UAE.
About Deliveroo
Deliveroo is changing the way people eat and shop by bringing the neighbourhood to your door, unlocking a wealth of hyperlocal choice across restaurants, grocery and retail, with fast and reliable delivery, at the right price.
Founded in 2013 by William Shu and Greg Orlowski, Deliveroo joined forces with DoorDash (NASDAQ: DASH) in 2025. Together, we operate in over 40 countries, nine of which are with Deliveroo’s product and brand. You can read more on the Deliveroo website.
As part of the initiative, Deliveroo invited a group of riders and their children to a dedicated shopping experience at Toys"R"Us, where the children had the chance to choose their own Back-to-School essentials, including backpacks, lunch boxes, water bottles, and pencil cases. The experience also gave children the opportunity to select their favourite toys and enjoy a special meet-and-greet with Geoffrey the Giraffe, the official mascot of Toys“R”Us, making the return to school even more memorable.
Supporting riders also means supporting the people who matter most to them. The initiative reflects Deliveroo's ongoing commitment to rider wellbeing, extending beyond the road to create meaningful moments for riders and their families.
The Back-to-School experience builds on Deliveroo's year-round programme of rider initiatives, which includes sports days, cinema nights, recognition programmes and seasonal activations, all designed to foster a supportive community and recognise the dedication of riders across the UAE.
About Deliveroo
Deliveroo is changing the way people eat and shop by bringing the neighbourhood to your door, unlocking a wealth of hyperlocal choice across restaurants, grocery and retail, with fast and reliable delivery, at the right price.
Founded in 2013 by William Shu and Greg Orlowski, Deliveroo joined forces with DoorDash (NASDAQ: DASH) in 2025. Together, we operate in over 40 countries, nine of which are with Deliveroo’s product and brand. You can read more on the Deliveroo website.
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