Comms Agency Launchlink Opens Shop In Singapore

(MENAFN- PRovoke) SINGAPORE - LaunchLink Communications has expanded into Singapore to support growing demand from technology companies operating across Southeast Asia.

The Singapore presence will serve as a regional hub for local and international clients, providing on-the-ground support and expanding access to LaunchLink's specialised services. The move brings the agency closer to regional media, investors, and ecosystem partners and opens new opportunities for cross-border collaboration.

As part of this expansion, seasoned communications specialist Fazirah Sa'im has been appointed as senior advisor for Singapore. Sa'im joins LaunchLink with over a decade in PR, including leading integrated communications programmes for corporate and technology clients at global agencies including Edelman and Golin. In her new role, Sa'im will spearhead market strategy, client growth and partnerships in Singapore.

“Singapore has been on our radar for a long time. As the volume of work and media engagement in the region kept growing, it became clear we needed to be here in a more deliberate way,” said Felicia Coco, founder and managing director of LaunchLink.“As the country celebrates its SG60 milestone, its role in global tech and capital markets is only accelerating. It's become a non-negotiable market for the firm and our clients.”

“Our clients are scaling across borders, entering new markets and operating in highly-regulated, emerging sectors. Constantly navigating high-stakes moments is stressful, and having a consistent, trusted partner across regions is a point of relief,” she added.

LaunchLink has built a reputation for delivering commercially grounded communications across regulated and high-growth sectors. Its campaigns have supported capital raises, acquisitions, policy engagement, brand repositioning and international expansion for a wide range of public and private companies.

The move into Singapore follows a period of strong growth for the agency, including the launch of a new Melbourne base and a series of strategic hires across markets. It strengthens LaunchLink's international capability across sectors including fintech, SaaS, crypto, AI and consumer tech.

“This expansion is about proximity, relevance, and meeting clients where they are, with the same creative strategy and industry access LaunchLink is known for. It's an extension of the work we've been doing, and a signal of where we're headed next,” explained Coco.

In Singapore, LaunchLink will support both regional and global businesses with strategic communications and media relations, executive positioning and media training, market entry, product launches and cross-border campaigns. It will also handle crisis communications, brand positioning, content development, activations and more.

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