(MENAFN- The Conversation) Senior Lecturer in Banking and Finance and Vice-Dean Executive Education, University of St Andrews Profile Articles Activity

My main area of research is Consumer Financial Decision Making and the influence of Financial Technology. My main projects at the moment focus on the influence of budgeting apps on spending and general financial behaviour. I currently collaborate with two FinTech companies which helps me to provide real-time insights into consumer financial decision making. Related research informed the UK Parliament and was covered by major news outlets such as the Times.

My work on budgeting, published in the Journal of Consumer Research, was covered by the Financial Times and the BBC. Together with colleagues from Texas A&M, Chicago Booth and UBC, we discuss our individuals can reduce their expense prediction bias in the Journal of Marketing Research. Additional publications include an analysis of income inequality in Nature Human Behaviour, a rapid insight into consumer spending published by VoxEU and Covid Economics as well as an industry report about spending for the Standard Life Foundation.

I am also the Vice-Dean for Executive Education at the University of St Andrews.

Experience

• 2023–present Senior lecturer, University of St Andrews
• 2024–present Director of Executive Education, University of St Andrews
• 2020–2023 Lecturer, University of St Andrews
• 2018–2020 Lecturer, Heriot-Watt University

Education

• 2020 University of Edinburgh, PhD in Management

Publications

• 2023 Understanding and Neutralizing the Expense Prediction Bias: The Role of Accessibility, Typicality, and Skewness, Journal of Marketing Research
• 2023 The Influence of Budgets on Consumer Spending, Journal of Consumer Research
• 2022 Investment transparency and the disposition effect, European Financial Management
• 2020 Higher economic inequality intensifies the financial hardship of people living in poverty by fraying the community buffer, Nature human behaviour
• 2020 Consumer spending responses to the Covid-19 pandemic: An assessment of Great Britain, Covid Economics

Grants and Contracts

• 2023 Innovation Fellowships Role: Principal Investigator Funding Source: British Academy
• 2022 Knowledge Transfer Partnership Role: Principal Investigator Funding Source: UKRI

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