Wego's Data: Kuwait Travelers Embrace Diverse And Affordable Getaways This Summer

(MENAFN- Mid-East Info) Wego, the number 1 travel app and the largest online travel marketplace in the Middle East and North Africa (MENA), reveals exciting new travel insights showing a shift in Kuwaiti travelers' preferences for summer 2025.

The summer travel period this year is expected to coincide with Eid al-Adha, which may further encourage outbound travel as residents take advantage of the holiday to plan extended getaways.

The latest platform data shows a notable rise in international searches, especially toward destinations in Europe and Asia, with family travel seeing increased interest compared to solo trips.

European Cities See Strong Summer Momentum:

Kuwaiti travelers are showing strong interest in European destinations, with Munich and London emerging as the most searched cities on Wego. Among these, Milan has seen the most significant year-on-year growth, with a remarkable 66.34% increase in interest, followed by Paris at 40.17%. Other European cities also witnessed impressive growth, with Tbilisi City recording a 19.92% rise and Vienna experiencing an 8.34% increase. These destinations continue to captivate Kuwaiti travelers with their unique charm and relatively budget-friendly travel options available on Wego.

Asian Destinations Gain Favor with Value-Driven Travel:

Asian destinations are gaining traction among Kuwaiti travelers seeking value-driven experiences. Kuala Lumpur saw a notable 28.24% increase in searches, driven by its vibrant mix of urban excitement and family-friendly attractions. Jakarta attracted solo travelers with its affordable and immersive experiences, achieving a 22.66% growth. Meanwhile, Bangkok maintained its popularity, recording a 12.98% rise in interest, offering travelers unbeatable deals on accommodations and cuisine through Wego. Additional destinations including Manila, Cochin, Dhaka, and Colombo also ranked prominently among Wego users, with many searches attributed to expatriates planning family reunions during the school summer break. These trends reflect a purposeful approach to travel, balancing emotional ties with cost efficiency.

Selective Gains in the MENA Region:

While overall searches to MENA destinations saw mixed results compared to last summer, Cairo, Amman, and Istanbul emerged as the most popular cities this year. Two cities stood out with measurable growth: Casablanca and Tunis saw increases of 7.93% and 7.72%, respectively. Both cities provide cultural richness and geographic proximity, offering compelling alternatives for families seeking accessible getaways without the burden of long-haul expenses.

Family Travel Rises, Solo Trips Adjust:

Wego data showed a 29% increase in family travel, with more users indicating 'family trip' as their travel intent during searches. In contrast, solo travel, though still dominant at 58%, declined by 23% year-over-year, signaling a subtle but important shift toward shared travel experiences this season.

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