
Digestive Health Supplements Market To Surpass USD 111.96 Billion By 2032, Driven By Rising Prevalence Of Digestive Disorders & Gut Health Awareness | SNS Insider
Report Attributes | Details |
Market Size in 2023 | US$ 51.65 Billion |
Market Size by 2032 | US$ 111.96 Billion |
CAGR | CAGR of 9.42% From 2024 to 2032 |
Base Year | 2023 |
Forecast Period | 2024-2032 |
Historical Data | 2020-2022 |
Key Regional Coverage | North America (US, Canada, Mexico), Europe (Eastern Europe [Poland, Romania, Hungary, Turkey, Rest of Eastern Europe] Western Europe] Germany, France, UK, Italy, Spain, Netherlands, Switzerland, Austria, Rest of Western Europe]), Asia Pacific (China, India, Japan, South Korea, Vietnam, Singapore, Australia, Rest of Asia Pacific), Middle East & Africa (Middle East [UAE, Egypt, Saudi Arabia, Qatar, Rest of Middle East]), Africa [Nigeria, South Africa, Rest of Africa], Latin America (Brazil, Argentina, Colombia Rest of Latin America) |
Segmental Insights
Probiotics led the ingredient type in 2023 and dominated the Digestive Health Supplements market with an 88% market share. Probiotics are live microorganisms known to promote healthy digestion by maintaining a healthy balance of gut bacteria. Customers' increasing preference for natural, non-pharmaceutical solutions to Digestive Health Supplements challenges has led to a stronger focus on probiotic-rich products. In the United States, government-reported statistics from 2023, as identified by the United States Department of Health and Human Services, revealed that consumers spent 14% more on probiotics compared to the previous year, making them the fastest-growing sub-segment in the Digestive Health Supplements market.
Dietary supplements and functional foods are two sources of probiotics that have seen a 30% increase in sales. Numerous research trials have confirmed the effectiveness of these products in addressing concerns such as gas, bloating, and irritable bowel syndrome. Customers are increasingly turning to preventive care, contributing to the growing popularity of probiotics. For example, probiotic pioneer and biotech business leader Bio-K Plus International Inc. introduced a new line of beneficial drinks called Essential following its launch in October 2020.
Digestive Health Supplements Market Key Segmentation:
By Ingredient Type
- Probiotics Prebiotics Digestive Enzymes/Food Enzymes Others
By Product Type
- Functional Foods & Beverages Vitamins & Dietary Supplements Others
By Distribution Channel
- Supermarkets/Hypermarkets Hospital Pharmacies Online Pharmacies Others
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Regional Insights
The Digestive Health Supplements market in North America accounted for 34% of the total global sales in 2023. Some of the region's most crucial players have established a solid presence here. For this product, market players are adopting several strategies such as collaborations and expansion of their product portfolio to stay ahead of the competition. In November 2020, for example; Kerry revealed it was buying the Canadian producer of probiotic supplements and drinks BioKPlus. The purchase was consistent with Kerry's efforts to boost its nutrition and probiotics technologies platform, particularly in animal health.
Asia Pacific market is expected to witness the fastest growth in terms of revenue, CAGR 9.6%, during the forecast period for Digestive Health Supplements products with players targeting the launch of their established brands in unpenetrated markets, such as countries from Southeast Asia, high growth within Digestive Health Supplements products for food and beverages consumed in Eastern Europe is likely.
Recent Developments
- In September 2021, Wedderspoon launched the Manuka Honey Digestive Gummies line. The product is available in two formulas: Berry and Tropical. Tropical gummies are designed with a special blend of prebiotic and premium ginger, chamomile & DE111 probiotic. Berry: DE111 probiotics plus Elderberry for Immune and Digestive Support TruBiotics (Probiotic) Respectively, PanTheryx Inc. acquired TruBiotics just less than 2 months ago in March of 2021. The addition of the TruBiotics brand to PanTheryx's ingredient offering and existing brands broadens the company's range of ingredients for nutritional supplements addressing immune, and Digestive Health Supplements across all life stages.
Key takeaways:
- As a type of ingredient, the largest segment is probiotics because consumers' demand for natural health solutions has increased. North America has the highest market share due to increased awareness and healthcare systems.
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Table of Contents – Major Key Points
1. Introduction
2. Executive Summary
3. Research Methodology
4. Market Dynamics Impact Analysis
5. Statistical Insights and Trends Reporting
- Incidence and Prevalence (2023) Prescription Trends, (2023), by Region Device Volume: Ingredient Type and usage volumes of pharmaceuticals. Healthcare Spending: Expenditure data by government, insurers, and out-of-pocket by patients
6. Competitive Landscape
7. Digestive Health Supplements Market Segmentation, by Ingredient Type
8. Digestive Health Supplements Market Segmentation, by Product Type
9. Digestive Health Supplements Market Segmentation, by Distribution Channel
10 Regional Analysis
11. Company Profiles
12. Use Cases and Best Practices
13. Conclusion
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