Brazilian and global experts to discuss halal market

(MENAFN- Brazil-Arab News Agency (ANBA)) >

São Paulo – Along with halal authorities and global experts, executives at the helm of large Brazilian companies with experience in producing and exporting halal products will join the Global Halal Brazil (GHB) business forum next week from December 6 to 8 in a hybrid format. Confirmed speakers include Marfrig CEO Miguel Gularte Seara president João Campos. Among experts, Lardi & Partner Consulting CEO Kamales Lardi (pictured) of Malaysia will participate.

Brazil is a solid supplier of halal animal protein, a field in which the companies mentioned above operate. The forum aims to take the country to a new level in the halal market to operate in more segments and export halal-certified services and products to a more substantial number of nations. The event is organized by the Arab Brazilian Chamber of Commerce (ABCC) and the Federation of Muslim Associations in Brazil (FAMBRAS Halal), sponsored by the Brazilian Trade and Investment Promotion Agency (Apex-Brasil).

Executives from large Brazilian beef and poultry exporting companies will speak on the panel“Traceability and Trust – Technology for halal food safety” on Tuesday morning, December 7. But from the first day, the event will discuss and bring the views and assessments of business people, authorities, and specialists in halal production from Brazil and abroad. The forum's three topics will be; Brazil's role and its opportunities and challenges in halal; Innovation and technology in halal; and halal's connections to sustainability.

In the event's opening, will participate the president of the ABCC, Osmar Chohfi; the president of FAMBRAS Halal, Mohamed Zoghbi; the president of Apex-Brasil, Augusto Pestana; the president of the Islamic Chamber of Commerce, Industry, and Agriculture, of Saudi Arabia (ICCIA), Abdullah Saleh Kamel; and the Palestinian ambassador and dean of the Council of Arab Ambassadors to Brazil, Ibrahim Alzeben.

During the three days of the event, the speakers and moderators of the sessions will include the manager of International Integration Policies of the Brazilian National Confederation of Industry (CNI), Fabrizio Sardelli Panzini; the CEO of OneAgrix, Diana Sabrain; professor Kamola Bayram, from Turkey, named one of the most influential women in Islamic finance in 2020 by Cambridge IFA; and the manager of the Halal Trade & Marketing Centre of the United Arab Emirates, Tomás Guerrero.

Learn more about halal:

  • Forum set to start a new phase for halal in Brazil
  • Brazil preparing to become halal tourism hub

Also speaking will be the Secretary of Commerce and International Relations of the Brazilian Ministry of Agriculture, Livestock, and Food Supply, Orlando Leite Ribeiro; the director of the Agribusiness Department of the Brazilian Ministry of Foreign Affairs, Alexandre Peña Ghisleni; the president of the Brazilian Beef Exporters Association (ABIEC), Antônio Jorge Camardelli; the founder and CEO of LBB International Malaysia, Marco Tieman; and the CEO of the Islamic Chamber Halal Certification Services (ICHCS), Ashraf El Tanbouly; among many other specialists.

Due to the COVID-19 pandemic, the on-site event will be open to a select group of guests at the Renaissance Hotel in the capital city of São Paulo. Still, it will be possible to watch the event online from anywhere in the world. There will be simultaneous translation into Portuguese and English. The forum will occur from 8:00 am to 1:30 pm BRT, 3:00 pm to 8:30 pm GST. Registration for online participation is now open.

Quick Facts:
Global Halal Brazil Business Forum
December 6 to 8, 2021
Hybrid – Register here to participate online

Translated by Elúsio Brasileiro


The post Brazilian and global experts to discuss halal market appeared first on Agência de Notícias Brasil-Árabe .


Brazil-Arab News Agency (ANBA)

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