(MENAFN- Gulf Times) The official launch of the promotional campaign and activities for the 2018 Amir Cup final was held on the pitch of the iconic Khalifa International Stadium yesterday in the presence of Qatar Football Association (QFA) officials, representatives of the event sponsors and partners, and members of the local and foreign media.
Abdullah al-Saai, Tournament Director of the 2018 Amir Cup, Abdullah Marrafi, Programs Manager, Al Kass Sports Channels, Manar Khalifa al-Muraikhi, Director of PR and Corporate Communications at Ooredoo, and Rashid al-Mohannadi, Head of Sports Department at Sout Al Khaleej Radio, were present during the press conference.
Khalid al-Kuwari, Director of Marketing and Communication at QFA, Yousif Abdulhadi, Senior Business Development Manager, QMIC Emir Cup Mobile App, and Ari Lahiri, Director General of Ibticar, Amir Cup ‘Tawseel' initiative for fans with disabilities, were also present.
The Amir Cup partners announced the activations and events planned for the fans ahead of the final match.
A new service, the Emir Cup mobile app for fans was also announced at the press conference. The Emir Cup mobile application contains information about the stadiums, events and activities, ticket prices, ticket sales locations, stadium parking locations and how to access the stadiums easily and efficiently.
‘Tawseel', Amir Cup 2018 initiative, in which Ibticar, a Qatar-based company that serves people with disabilities by providing accessible transportation to wheelchair users and to those that have difficulties with mobility was announced during the press conference. The initiative will provide free wheelchair accessible transportation to all fans with disabilities for all Amir Cup matches.
'The Amir Cup trophy tour that kicked off last month has already visited schools, government institutions and offices of the sponsors during the last few weeks, al-Saai said yesterday.
'I take this opportunity to extend my sincere thanks and appreciation to the event sponsors. Their valuable support is what makes our event more popular.
Al-Saai announced that eight luxury cars and some 250 prizes will be drawn following a raffle draw at the Amir Cup final.
Tournament Director also explained the availability of smart ticket service, a first for the tournament, which includes information about the seats, the parking lot and information on the access gates.
'These services that we are offering will be offered at all future events also, al-Saai said.
Al Kass Sports Channels' Marrafi said, 'We are proud of our partnership with the Qatar Football Association and our sponsorship of the Amir Cup as the Host Broadcaster of the tournament. The Al Kass channels have planned special coverage for the 2018 Amir Cup through a distinguished set of programs and live coverage of events for the most popular tournament in the country.
Ooredoo's al-Muraikhi said, 'We are proud to support the Amir Cup again. We are keen to be part of this tournament every year. All Qataris and residents of this country are invited to witness what we hope will be a thrilling game of football.
As the main Telecommunications Partner for the Amir Cup, Ooredoo will be organising a virtual reality football game at Qatar Mall from May 10-18, to countdown to the final of the competition, which will take place on May 19 at Khalifa International Stadium. The game will see participants become virtual goalies and the player who makes the most saves in the allotted time, will be the winner.
Sout Al Khaleej radio's al-Mohannadi said, 'This is the most prestigious football tournament in Qatar. Our radio station pays great attention to the Amir Cup. We host football stars and analysts from Qatar and abroad, and put out their views. We monitor the match proceedings with full attention so the listeners never miss a beat.
QFA's al-Kuwari said the organisers had completed the preparations for the 46th edition of the tournament.
'This is the most popular football tournament by far. We take this opportunity to congratulate everyone on the approaching final with energy and enthusiasm, he said. 'Our journey began with the Amir Cup trophy tour and now we are heading into carrying out the Amir Cup final promotional activities over the course of the next few days, he added.
Fans can purchase tickets from Qatar Mall, Villaggio, Landmark, Al Khor Mall, Lulu Airport, Souq Al Wakrah, Souq Waqif, Lagoona Mall, Qatar Sports Club, Doha Festival City and Qatar fnac (Lagoona Mall/Doha Festival City).The tickets can be bought from 11am until 10pm until the first batch of 10,000 runs out.
Abdulhadi from QMIC Emir Cup Mobile App said, 'We are proud of this partnership between QMIC and QFA. We see this as the first step on our shared continuous journey towards serving Qatari football fans. This application is the result of a remarkable collaboration between two national entities on the path of producing valuable services to the people of Qatar and enabling smart living. Thus, QMIC committed to utilise its knowledge and achievements with location services application ‘Wain' to produce the Emir Cup app, hoping it will add to the experience and enjoyment of this tournament, Abdulhadi said.
Lahiri of Ibticar, Tawseel Amir Cup Initiative for fans with disabilities, said, 'Our partnership with QFA reflects our commitment towards those with special needs in Qatar; we constantly aim to improve accessibility for people with disabilities to ensure that sports events in Qatar are open to all. We thank the QFA for the support provided towards the initiative and hope this is the beginning of a fruitful relationship with the Qatar sports sector.
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